STRATEGIC MANAGEMENT
AREA OF STUDY: CORE
BACBA
Year: 4
Semester: 8
________________________________________
* Continuous
** Duration: 3 hours
Course Objectives
The aims to prepare four year BBA graduates by enriching in them sound understanding of the process and purpose of strategy formulation and implementation at corporate, business and functional level in any organization.
Course Contents
Unit 1: Introduction L.H.6
Meaning and Importance of strategic management, Stages of strategic Management, Evolution of strategic Planning, Strategic Thrusts -Mission, Vision, Goals, strategies and tactics; general Overview of corporate, business and functional strategies
Unit 2: Strategic Analysis L.H.10
Meaning and importance of strategic analysis; Environmental Analysis Process -Internal (Performance Analysis, Analysis of strategic Options) and External (Customers Analysis, Competitors Analysis, Market Analysis, and Environmental Analysis)
Unit 3: Strategic Alternatives L.H.10
Concept of strategic alternative; tools to be used to deduct strategic alternatives (SWOT Analysis, PEST Analysis and Five Force analysis), selection of strategic alternative; Issues governing the selection of strategic alternative
Unit 4: Development of strategies L.H.10
Meaning, Process, Challenges and Governing issues in developing strategies at Operations level, Business level, corporate level and International level.
Unit 5: Strategic Implementation and Control L.H.12
Meaning and importance of strategic implementation; Resource allocation , Management of Conflicts, Matching organizational structure with strategy; Restructuring , Re-engineering, E- engineering; Creating Learning Organization, Management of change and resistance to change, Controlling for improved functional operation; Issues governing strategic Implementation and Control
Suggested Readings:
1. David, F.R (2003), Strategic Management: Concept and Cases,(9th ed. Indian Reprint), Person Education; New Delhi.
2. Pearce II. J.A. & Robinson Jr., R.B. (2004), Strategic Management: Strategy formulation and Inplementation., AITBS Publishers & Distributors: New Delhi.Tata McGraw Hill Company Ltd., New Delhi.
3. Miller, A. (1998), Strategic Management (3RD Int'l Ed.), Irwin /Mc Graw Hill: New York.
4. Aswathappa, k. (2001), Business Environment for Strategic Mangment. (1st Ed. 4th Indian Reprint), Himalayan Publishing House: New Delhi.
Thursday, July 28, 2011
FINANCIAL DERIVATION
FINANCIAL DERIVATION
AREA OF STUDY: SPECIALIZATION FINANCE
BACVBF
Year: 4
Semester: 8
________________________________________
* Continuous
** Duration: 3 hours
Course Objectives:
After completion of this the students will have a knowledge of when and how to use financial derivatives properly and not destroy an organization.
Unit I: Introduction L.H.4
1. Derivatives markets & Instruments; Options: Futures Contracts; Forward Contracts, Options on futures; Swaps and other Derivatives.
2. Concepts in Financial & Derivative Markets: Risk preference; short selling; return & risk.
3. Linkage between spot & derivative markets: Role of derivative market, misuse of derivatives.
Unit II: Structure of Options Market L.H.5
1. Development of Options Markets: Call Options; Put Options; Over-the-counter options markets; Organized Options Trading option price quotations.
2. Type of Options: Stock Options; Index Options; Currency Options.
Unit III: Principles of Options Pricing L.H.7
1. Principles of Call Option Pricing: Minimum value of a call, Maximum value of a call, Value of call at expiration, Effect of time to time expiration, Effect of early exercise, Lower bound of a European Call, Early exercise of American Call on dividend paying stocks, effect of interest rate, effect of stock volatility.
2. Principles of put option pricing: Minimum value of a put, maximum value of a put, value of a put, value of a put at expiration, effect of time to expiration, effect of exercise price, Lower bound of a European put, Early exercise of American puts, Put call parity, effect of interest rates, effect of interest rates, effect of stock volatility.
Unit IV: Option Pricing Models:
1. The one period Binomial model: hedge portfolio, overprice call, underpriced call.
2. Two period binomial model: hedge portfolio, mispriced call in the two period world.
3. Extensions of Binomial Model: pricing out options, American puts and early exercise; Dividends, European calls, American calls and early exercise.
Unit V: Option Pricing Model: The Black-Scholes Models:
1. Origin of the Black-Scholes Formula
2. Assumption of the model
3. Variables in the Black-Scholes Model: Exercise price, risk-free rate, volatility or standard deviation, time of expidation
4. Black-Scholes model when the stock pays dividends: known discrete dividends, know continuous dividend yield.
5. Put option pricing models, managing the risk of options.
Unit VI: Basic Option Strategies L.H.7
1. Profit Equation; Different holding periods; Assumption;
2. Stock Transactions; Call option transactions; Put options transactions; Covered call; Protective puts; Synthetic puts & calls
3. Options spread; Money spreads; Bull spreads, bear spreads, collars, butterfly spreads.
4. Calendar Spreads; Ratio spreads; Straddles; Box spreads.
Unit VII: Forward & Features L.H.8
1. Organized Futures Trading; Mechanism of Futures trading; Future price quotations.
2. Types of futures contrasts; Agricultural Commodities, Natural Resources. Foreign Currencies, Treasury Bills & Eurodollars, Treasury Notes & Bonds. Equities, Managed Funds, Hedge Funds, Options on Futures.
3. Properties of Forward and Future Prices: Concept of price versus value, value of a forward contract, value of futures contract, Forward and future prices.
4. Forward & Futures Hedging Concepts: Short hedge & Long hedge, risk of hedging, margin requirements and making to the market.
5. Determinants of the Hedge ratio Minimum variance hedge ratio, price sensitivity hedge ratio, stock index futures hedging.
6. Hedging strategies Foreign currency hedge, Intermediate & long term interest rate hedges, stock market hedges.
Unit VIII: Swaps:
1. Interest Rate Swaps: Currency swaps: Equity swaps:
2. Structure, pricing and valuation, and swap strategies.
Suggested Readings:
1. Options, Futures, and Other Derivatives, John C. Hull. Prentice Hall of India.
2. An Introduction to Derivatives & Risk Management, Don M. Chance, Thomson Asia Pvt. Ltd.
3. Investments, Sharpe, Alexander & Bailey, Prentice Hall of India.
4. Investments, Bodie Kane, Marcus, Tata McGrow Hill.
AREA OF STUDY: SPECIALIZATION FINANCE
BACVBF
Year: 4
Semester: 8
________________________________________
* Continuous
** Duration: 3 hours
Course Objectives:
After completion of this the students will have a knowledge of when and how to use financial derivatives properly and not destroy an organization.
Unit I: Introduction L.H.4
1. Derivatives markets & Instruments; Options: Futures Contracts; Forward Contracts, Options on futures; Swaps and other Derivatives.
2. Concepts in Financial & Derivative Markets: Risk preference; short selling; return & risk.
3. Linkage between spot & derivative markets: Role of derivative market, misuse of derivatives.
Unit II: Structure of Options Market L.H.5
1. Development of Options Markets: Call Options; Put Options; Over-the-counter options markets; Organized Options Trading option price quotations.
2. Type of Options: Stock Options; Index Options; Currency Options.
Unit III: Principles of Options Pricing L.H.7
1. Principles of Call Option Pricing: Minimum value of a call, Maximum value of a call, Value of call at expiration, Effect of time to time expiration, Effect of early exercise, Lower bound of a European Call, Early exercise of American Call on dividend paying stocks, effect of interest rate, effect of stock volatility.
2. Principles of put option pricing: Minimum value of a put, maximum value of a put, value of a put, value of a put at expiration, effect of time to expiration, effect of exercise price, Lower bound of a European put, Early exercise of American puts, Put call parity, effect of interest rates, effect of interest rates, effect of stock volatility.
Unit IV: Option Pricing Models:
1. The one period Binomial model: hedge portfolio, overprice call, underpriced call.
2. Two period binomial model: hedge portfolio, mispriced call in the two period world.
3. Extensions of Binomial Model: pricing out options, American puts and early exercise; Dividends, European calls, American calls and early exercise.
Unit V: Option Pricing Model: The Black-Scholes Models:
1. Origin of the Black-Scholes Formula
2. Assumption of the model
3. Variables in the Black-Scholes Model: Exercise price, risk-free rate, volatility or standard deviation, time of expidation
4. Black-Scholes model when the stock pays dividends: known discrete dividends, know continuous dividend yield.
5. Put option pricing models, managing the risk of options.
Unit VI: Basic Option Strategies L.H.7
1. Profit Equation; Different holding periods; Assumption;
2. Stock Transactions; Call option transactions; Put options transactions; Covered call; Protective puts; Synthetic puts & calls
3. Options spread; Money spreads; Bull spreads, bear spreads, collars, butterfly spreads.
4. Calendar Spreads; Ratio spreads; Straddles; Box spreads.
Unit VII: Forward & Features L.H.8
1. Organized Futures Trading; Mechanism of Futures trading; Future price quotations.
2. Types of futures contrasts; Agricultural Commodities, Natural Resources. Foreign Currencies, Treasury Bills & Eurodollars, Treasury Notes & Bonds. Equities, Managed Funds, Hedge Funds, Options on Futures.
3. Properties of Forward and Future Prices: Concept of price versus value, value of a forward contract, value of futures contract, Forward and future prices.
4. Forward & Futures Hedging Concepts: Short hedge & Long hedge, risk of hedging, margin requirements and making to the market.
5. Determinants of the Hedge ratio Minimum variance hedge ratio, price sensitivity hedge ratio, stock index futures hedging.
6. Hedging strategies Foreign currency hedge, Intermediate & long term interest rate hedges, stock market hedges.
Unit VIII: Swaps:
1. Interest Rate Swaps: Currency swaps: Equity swaps:
2. Structure, pricing and valuation, and swap strategies.
Suggested Readings:
1. Options, Futures, and Other Derivatives, John C. Hull. Prentice Hall of India.
2. An Introduction to Derivatives & Risk Management, Don M. Chance, Thomson Asia Pvt. Ltd.
3. Investments, Sharpe, Alexander & Bailey, Prentice Hall of India.
4. Investments, Bodie Kane, Marcus, Tata McGrow Hill.
E-COMMERCE
E-COMMERCE
AREA OF STUDY: CORE
BACBD
Year: 4
Semester: 8
________________________________________
* Continuous
** Duration: 3 hours
Course Objective : This course helps students understand how business organizations are using electronic commerce to run and enhance their business and trading activities. After studying the course students are expected to be familiar with the various business models, electronic payment models and online advertisement.
Contents:
Unit I: Electronic Commerce Basics 4hrs
Meaning of Ecommerce, Emergence of Internet and commercial use of Internet, Advantage and disadvantages of Ecommerce
Unit II: Business Model of Ecommerce 5hrs
E-business model based on relationship of transaction, Parties: Business-to-Business, Business-to Consumer, Consumer-to-Consumer, Business-to-Government
Unit III: E-marketing 4hrs
Traditional Marketing, Online Marketing, E-advertisement, Browsing Behavior, Model of an Online Video Store
Unit IV: Mobile and Wireless Application 4hrs
Growth of Mobile Commerce, Wireless system, Technologies for mobile commerce
Unit V: Network infrastructure for ecommerce 7hrs
Network and internets. Network Routers, The internet protocol suites, The internet naming conventions, URLs, TCP, FTP, ISP, Telnet, Search engine, Introduction to broadband technologies
Unit VI: Network Security 6hrs
Network and Web site security risks. Emerging Security Threats. The Firewall Concept. Firewall Components. Encrypted Documents and Email
Unit VII: Consumer oriented e-commerce 8hrs
Consumer oriented applications, Mercantile process and models, Merchantile models from the viewpoint of producer and consumer perspective, Consumer relationship Management and Solutions (ECRM- Solution). Converting clicks to customers, The customer retention goal
Unit VIII: Electronic payment system 6hrs
Types of electronic payment systems, Digital token based E-payment systems. Smart Cards & E-Payment systems, Credit card based payment systems. Risk factor in electronic payment system
Unit IX: E-Strategy 4hrs
Information and Strategy, The virtual value chain, value activities, assessment of information intensity and EDI systems
Textbook : Kalkota, Ravi: Whinston, Andrew B., "Frontier of Electronic Commerce", Pearson Education
References
1. Joseph P.T., " Ecommerce: A Managerial Perspective", Prentice Hall of India
2. Turban, Lee, Warkintin & Chung, " Electronic Commerce: A Managerial Perspective., Prentice Hall of India
AREA OF STUDY: CORE
BACBD
Year: 4
Semester: 8
________________________________________
* Continuous
** Duration: 3 hours
Course Objective : This course helps students understand how business organizations are using electronic commerce to run and enhance their business and trading activities. After studying the course students are expected to be familiar with the various business models, electronic payment models and online advertisement.
Contents:
Unit I: Electronic Commerce Basics 4hrs
Meaning of Ecommerce, Emergence of Internet and commercial use of Internet, Advantage and disadvantages of Ecommerce
Unit II: Business Model of Ecommerce 5hrs
E-business model based on relationship of transaction, Parties: Business-to-Business, Business-to Consumer, Consumer-to-Consumer, Business-to-Government
Unit III: E-marketing 4hrs
Traditional Marketing, Online Marketing, E-advertisement, Browsing Behavior, Model of an Online Video Store
Unit IV: Mobile and Wireless Application 4hrs
Growth of Mobile Commerce, Wireless system, Technologies for mobile commerce
Unit V: Network infrastructure for ecommerce 7hrs
Network and internets. Network Routers, The internet protocol suites, The internet naming conventions, URLs, TCP, FTP, ISP, Telnet, Search engine, Introduction to broadband technologies
Unit VI: Network Security 6hrs
Network and Web site security risks. Emerging Security Threats. The Firewall Concept. Firewall Components. Encrypted Documents and Email
Unit VII: Consumer oriented e-commerce 8hrs
Consumer oriented applications, Mercantile process and models, Merchantile models from the viewpoint of producer and consumer perspective, Consumer relationship Management and Solutions (ECRM- Solution). Converting clicks to customers, The customer retention goal
Unit VIII: Electronic payment system 6hrs
Types of electronic payment systems, Digital token based E-payment systems. Smart Cards & E-Payment systems, Credit card based payment systems. Risk factor in electronic payment system
Unit IX: E-Strategy 4hrs
Information and Strategy, The virtual value chain, value activities, assessment of information intensity and EDI systems
Textbook : Kalkota, Ravi: Whinston, Andrew B., "Frontier of Electronic Commerce", Pearson Education
References
1. Joseph P.T., " Ecommerce: A Managerial Perspective", Prentice Hall of India
2. Turban, Lee, Warkintin & Chung, " Electronic Commerce: A Managerial Perspective., Prentice Hall of India
ADVERTISEMENT MANAGEMENT
ADVERTISEMENT MANAGEMENT
AREA OF STUDY: SPECIALIZATION
BACBE
Year: 4
Semester: 8
________________________________________
* Continuous
** Duration: 3 hours
Course Objective : This course is designed to impart advertising knowledge to the students. Upon completion of this course, the students will be able to plan execute, analyze and control the advertising related activities.
Contents:
Unit I: Introduction to Advertising L.H.4
• Meaning, Types and Functions of Advertising
• Advertisers: Who are they, what they do- The Traditional Advertiser Hierarchy
• Advertising Agencies: who they are, what they do, the traditional agency hierarchy, specialized agencies, agency compensation, advertiser-agency relationship
• The media: who they are, that they do- Media Sales, Media Measurement
Unit II: Advertising Objectives, Strategy and budgeting L.H 5
• Advertising and Marketing Communication objectives: Selecting a target market, Setting objectives, Criteria for setting objectives
• Advertising and Marketing Communication Strategy: Types of Strategic Positions
• Advertising and Marketing Communication Budget: Percentage of sales, all you can afford, competitive parity, objective and task, a budget setting procedure
Unit III: Media Strategy and Creative Media Planning L.H 7
• Assessing the market and audience: assessing the overall market. Analyzing the Competitive situation. Understanding the Budgetary concerns. Looking at brand Dynamics, Finding the right audience
• Examining the Media Preferences: The personal Media Network, Aperture: Time, Place and Circumstances
• Selecting the Right Media: Message Consideration, Media Availability, Non traditional Possibilities, scheduling the media, Evaluating the media
Unit IV: Electronic Media L.H 6
• Television: Types of television, Day part and genres. Benefits and Drawbacks of TV ads. Measuring TV audience. Planning for buying TV, TV and Technology. Changes in TV advertising.
• Radio: Frequencies, Formats and Geographic: Network radio and Spot radio. Benefits and Drawbacks of Radio Advertising, Measuring radio audiences, Planning and Buying for radio, radio and technology
Unit V: Print Media L.H.6
• Magazines: Benefits and Drawbacks of magazines advertising, Planning and buying magazines, Magazines and technology
• Newspapers: Types of newspapers, types of newspaper advertising, benefits and drawbacks of newspaper advertising, newspaper planning and buying, newspaper and technology
• Out-of-home advertising: Outdoor billboards, transit advertising, Yellow pages Advertising, in-store advertising media
Unit VI: Advertising Creativity and Creative Strategy L.H 7
• Advertising Creativity: The five stages of creativity, Creative Thought Process, Who is a creative person?
• Creative Strategy: Components of the Creative Strategy, Putting the Strategy in writing
• Combining Creativity and Strategy
• Organizing the Creative Task
Unit VII: Advertising Copywriting L.H 6
• The Job of Copy Writer
• Writing for Print Advertising: Headline, Subheading, Caption, Body Copy
• Writing for Outdoor, Transit and Direct Mail
• Writing for radio Commercial: Principles of TV copywriting, Types of TV commercials
• Writing for new forms of media: Writing the infomercials, Writing for interactive media
Unit VIII: Symbols, Images and Art Direction L.H.7
• The job of art director
• Art Direction and the Advertising process: Creating and Changing Product, Brand and Corporate Images, Creating Corporate Symbol and logotypes, influencing package Design
• Designing Print Advertisement: Thumbnail Sketches, Rough Layouts. Comprehensive Layouts, Mechanicals
• Effects of good design
• Directing Television and radio Commercials: Scripting television and radio Commercials
Suggested Books:
1. Wright, Winter, Zeigler: "Advertising" Tata McGraw-Hill, Delhi
2. Bruce G. Vanden Bergh and Helen Katz: "Advertising Principles" NTC Business Books, Illinois, USA
3. Bovee Thill, Dovel. Wood: "Advertising Excellence" McGraw-Hill, New Delhi
4. Rossilter and Rercy:" Advertising and Promotion Management" McGraw-Hill, New Delhi
5. Wells, Burnett. Morality. " Advertising: Principles & Practice" Prentice Hall of India
AREA OF STUDY: SPECIALIZATION
BACBE
Year: 4
Semester: 8
________________________________________
* Continuous
** Duration: 3 hours
Course Objective : This course is designed to impart advertising knowledge to the students. Upon completion of this course, the students will be able to plan execute, analyze and control the advertising related activities.
Contents:
Unit I: Introduction to Advertising L.H.4
• Meaning, Types and Functions of Advertising
• Advertisers: Who are they, what they do- The Traditional Advertiser Hierarchy
• Advertising Agencies: who they are, what they do, the traditional agency hierarchy, specialized agencies, agency compensation, advertiser-agency relationship
• The media: who they are, that they do- Media Sales, Media Measurement
Unit II: Advertising Objectives, Strategy and budgeting L.H 5
• Advertising and Marketing Communication objectives: Selecting a target market, Setting objectives, Criteria for setting objectives
• Advertising and Marketing Communication Strategy: Types of Strategic Positions
• Advertising and Marketing Communication Budget: Percentage of sales, all you can afford, competitive parity, objective and task, a budget setting procedure
Unit III: Media Strategy and Creative Media Planning L.H 7
• Assessing the market and audience: assessing the overall market. Analyzing the Competitive situation. Understanding the Budgetary concerns. Looking at brand Dynamics, Finding the right audience
• Examining the Media Preferences: The personal Media Network, Aperture: Time, Place and Circumstances
• Selecting the Right Media: Message Consideration, Media Availability, Non traditional Possibilities, scheduling the media, Evaluating the media
Unit IV: Electronic Media L.H 6
• Television: Types of television, Day part and genres. Benefits and Drawbacks of TV ads. Measuring TV audience. Planning for buying TV, TV and Technology. Changes in TV advertising.
• Radio: Frequencies, Formats and Geographic: Network radio and Spot radio. Benefits and Drawbacks of Radio Advertising, Measuring radio audiences, Planning and Buying for radio, radio and technology
Unit V: Print Media L.H.6
• Magazines: Benefits and Drawbacks of magazines advertising, Planning and buying magazines, Magazines and technology
• Newspapers: Types of newspapers, types of newspaper advertising, benefits and drawbacks of newspaper advertising, newspaper planning and buying, newspaper and technology
• Out-of-home advertising: Outdoor billboards, transit advertising, Yellow pages Advertising, in-store advertising media
Unit VI: Advertising Creativity and Creative Strategy L.H 7
• Advertising Creativity: The five stages of creativity, Creative Thought Process, Who is a creative person?
• Creative Strategy: Components of the Creative Strategy, Putting the Strategy in writing
• Combining Creativity and Strategy
• Organizing the Creative Task
Unit VII: Advertising Copywriting L.H 6
• The Job of Copy Writer
• Writing for Print Advertising: Headline, Subheading, Caption, Body Copy
• Writing for Outdoor, Transit and Direct Mail
• Writing for radio Commercial: Principles of TV copywriting, Types of TV commercials
• Writing for new forms of media: Writing the infomercials, Writing for interactive media
Unit VIII: Symbols, Images and Art Direction L.H.7
• The job of art director
• Art Direction and the Advertising process: Creating and Changing Product, Brand and Corporate Images, Creating Corporate Symbol and logotypes, influencing package Design
• Designing Print Advertisement: Thumbnail Sketches, Rough Layouts. Comprehensive Layouts, Mechanicals
• Effects of good design
• Directing Television and radio Commercials: Scripting television and radio Commercials
Suggested Books:
1. Wright, Winter, Zeigler: "Advertising" Tata McGraw-Hill, Delhi
2. Bruce G. Vanden Bergh and Helen Katz: "Advertising Principles" NTC Business Books, Illinois, USA
3. Bovee Thill, Dovel. Wood: "Advertising Excellence" McGraw-Hill, New Delhi
4. Rossilter and Rercy:" Advertising and Promotion Management" McGraw-Hill, New Delhi
5. Wells, Burnett. Morality. " Advertising: Principles & Practice" Prentice Hall of India
SURVEY OF GLOBAL BUSINESS
SURVEY OF GLOBAL BUSINESS
AREA OF STUDY: CORE
BAC129
Year: 4
Semester: 7
________________________________________
* Continuous
** Duration: 3 hours
Course Objectives
The primary objective of the course is to familiarize students with the various aspects of international business activities, which shape the Global Business.
Unit 1: Introduction L.H.8
International Business, objectives of IB, IB Environment, Internationalization Process, Domestic Business vs. IB. Liberalization, Privatization and Globalization, Promoters of Globalizations.
Unit 2: Economic Framework of Global Business L.H.8
Economic system-market economy, Command Economy, Mixed Economy, State Directed economy.
Macroeconomic Indicator- Economic Growth (GNP, GDP), Inflation, Money Supply, Debt and Deficits (BOP).
Unit 3: Trade Theory L.H.8
Introduction, Mercantilism, Absolute Advantage, Equal Advantage, Comparative Advantage, Hecksher Ohlin Theory, Leontief Paradox.
Forms of Trade control- Tariffs, Subsides, Import Quotas, Voluntary Export Restraints, Local content Requirements, Antidumping, GSP, Super 302.
Unit 4: Foreign Direct Investment L.H.8
Meaning, Growth and Direction, FDI as an alternate to trade, FDI Theories- PLC Theory, Market Imperfections and Monopolistic advantage theories, Eclectic theory, Impact of FDI on Economic Dev & LDCS.
Unit 5: Environmental Aspects of Global Business L.H.8
Cultural Environment: Concept of Culture, Culture affecting Business- Group affiliation, Group Membership, Need Hierarchy, Self-reliance, Communication.
Political Environment: Political System- Democracy, Totalitarianism, Political instability and Legal Environment: Impact of Laws on IB.
Unit 6: Economic Integration L.H.8
Levels of Integration- Free Trade Area, Customs Union, Common market, Economic Union, Introduction to Regional Economic Blocks- NAFTA, EU, ASEAN, APEC, SAPTA, SAFTA, BIMST- EC.
World Trade Organization- Development, Benefits and Problems of WTO.
Suggested Readings
1. John Daniels & Lech Padebaugh, International Business 8th Edition, Pearson Education Asia.
2. WL Charles. International Business 3rd Edition, Hill McGraw Hill, Irwin
AREA OF STUDY: CORE
BAC129
Year: 4
Semester: 7
________________________________________
* Continuous
** Duration: 3 hours
Course Objectives
The primary objective of the course is to familiarize students with the various aspects of international business activities, which shape the Global Business.
Unit 1: Introduction L.H.8
International Business, objectives of IB, IB Environment, Internationalization Process, Domestic Business vs. IB. Liberalization, Privatization and Globalization, Promoters of Globalizations.
Unit 2: Economic Framework of Global Business L.H.8
Economic system-market economy, Command Economy, Mixed Economy, State Directed economy.
Macroeconomic Indicator- Economic Growth (GNP, GDP), Inflation, Money Supply, Debt and Deficits (BOP).
Unit 3: Trade Theory L.H.8
Introduction, Mercantilism, Absolute Advantage, Equal Advantage, Comparative Advantage, Hecksher Ohlin Theory, Leontief Paradox.
Forms of Trade control- Tariffs, Subsides, Import Quotas, Voluntary Export Restraints, Local content Requirements, Antidumping, GSP, Super 302.
Unit 4: Foreign Direct Investment L.H.8
Meaning, Growth and Direction, FDI as an alternate to trade, FDI Theories- PLC Theory, Market Imperfections and Monopolistic advantage theories, Eclectic theory, Impact of FDI on Economic Dev & LDCS.
Unit 5: Environmental Aspects of Global Business L.H.8
Cultural Environment: Concept of Culture, Culture affecting Business- Group affiliation, Group Membership, Need Hierarchy, Self-reliance, Communication.
Political Environment: Political System- Democracy, Totalitarianism, Political instability and Legal Environment: Impact of Laws on IB.
Unit 6: Economic Integration L.H.8
Levels of Integration- Free Trade Area, Customs Union, Common market, Economic Union, Introduction to Regional Economic Blocks- NAFTA, EU, ASEAN, APEC, SAPTA, SAFTA, BIMST- EC.
World Trade Organization- Development, Benefits and Problems of WTO.
Suggested Readings
1. John Daniels & Lech Padebaugh, International Business 8th Edition, Pearson Education Asia.
2. WL Charles. International Business 3rd Edition, Hill McGraw Hill, Irwin
SERVICE MARKETING
SERVICE MARKETING
AREA OF STUDY: SPECIALIZATION
BAC424
Year: 4
Semester: 7
________________________________________
* Continuous
** Duration: 3 hours
Course Objectives
The basic objectives of this course are to introduce the basic concepts of services marketing to students, to enhance their knowledge and approaches of services marketing, and to develop skills in them to handle tactfully emerging services marketing challenges and issues.
Course Contents
1. Introduction to Services Marketing T.H.5
Meaning and importance of service marketing: Characteristics of services; Service and technology: Goods vs Services Marketing; Services marketing; Services marketing mix.
2. Consumer Behavior in Services T.H.7
Consumer decision making process in services; Factors that influence consumer expectations of services; Service quality: dimensions, service encounters, customer satisfaction vs service quality.
3. Building Customer Relationships T.H.6
Relationship marketing: goals and benefits; Evolution of relationship marketing; Foundation of relationship Strategies; Quality in the core services, Market segmentation and strategy; Managing customer base.
4. Service Recovery T.H.4
Concept of service recovery; Types of complainers; Customer expectations about their complains; Service recovery strategies.
5. New Service Development T.H.5
Concept of new service; Types of new services; Stages in new service development; Branding of services.
6. Pricing of Services T.H.4
Objectives and foundation for setting prices; Approaches to pricing services; Revenue management
7. Distributing Services T.H.5
Distribution in a service context; The type of contact; options for service delivery; Decision about place and time: where should service be delivered? When should service be delivered?
8. Designing the Communication Mix for Services T.H.6
Meaning and importance of marketing communication; Reasons for service communication problems; Marketing communication mix; Difference in promoting services.
9. People in Service T.H.6
Concept of service employees; Importance of service employees; Difficulties faced by service employees; Strategies for closing gap 3
Text Books
1. Zeithaml and Bitner, Services Marketing, 3rd Ed., Tata McGraw- Hill Company, New Delhi
2. Lovelock and Wirtz, Services Marketing, 5th Ed., Pearson Education, New Delhi.
3. Balaji, Services Marketing and Management, 1st Ed., S. Chand & Company, Delhi.
AREA OF STUDY: SPECIALIZATION
BAC424
Year: 4
Semester: 7
________________________________________
* Continuous
** Duration: 3 hours
Course Objectives
The basic objectives of this course are to introduce the basic concepts of services marketing to students, to enhance their knowledge and approaches of services marketing, and to develop skills in them to handle tactfully emerging services marketing challenges and issues.
Course Contents
1. Introduction to Services Marketing T.H.5
Meaning and importance of service marketing: Characteristics of services; Service and technology: Goods vs Services Marketing; Services marketing; Services marketing mix.
2. Consumer Behavior in Services T.H.7
Consumer decision making process in services; Factors that influence consumer expectations of services; Service quality: dimensions, service encounters, customer satisfaction vs service quality.
3. Building Customer Relationships T.H.6
Relationship marketing: goals and benefits; Evolution of relationship marketing; Foundation of relationship Strategies; Quality in the core services, Market segmentation and strategy; Managing customer base.
4. Service Recovery T.H.4
Concept of service recovery; Types of complainers; Customer expectations about their complains; Service recovery strategies.
5. New Service Development T.H.5
Concept of new service; Types of new services; Stages in new service development; Branding of services.
6. Pricing of Services T.H.4
Objectives and foundation for setting prices; Approaches to pricing services; Revenue management
7. Distributing Services T.H.5
Distribution in a service context; The type of contact; options for service delivery; Decision about place and time: where should service be delivered? When should service be delivered?
8. Designing the Communication Mix for Services T.H.6
Meaning and importance of marketing communication; Reasons for service communication problems; Marketing communication mix; Difference in promoting services.
9. People in Service T.H.6
Concept of service employees; Importance of service employees; Difficulties faced by service employees; Strategies for closing gap 3
Text Books
1. Zeithaml and Bitner, Services Marketing, 3rd Ed., Tata McGraw- Hill Company, New Delhi
2. Lovelock and Wirtz, Services Marketing, 5th Ed., Pearson Education, New Delhi.
3. Balaji, Services Marketing and Management, 1st Ed., S. Chand & Company, Delhi.
PRODUCTION AND OPERATION MANAGEMENT
PRODUCTION AND OPERATION MANAGEMENT
AREA OF STUDY: CORE
BAC229
Year: 4
Semester: 7
________________________________________
* Continuous
** Duration: 3 hours
The basic objective of this course is to provide knowledge about quality management and several managerial tools to facilitate manufacturing and service organization.
Course Contents
1. Total Quality Management T.H.11
a. Quality:
Quality as a management philosophy, Customer driven definitions of quality; Quality as a competitive weapons.
b. Employee Involvement:
Cultural Change, Individual Development, Awards and incentives.
c. Continuous Improvement:
Getting started with continuous improvement, Problem solving process, improving quality through TQM (Benchmarking, Product and service design), Process Design: Quality Function Development; Purchase considerations; tools for improving quality and Performance; The cost of poor quality (Prevention and appraisal cost), Malcolm Baldrige National Quality Award, International Quality Standards, (The ISO 9000 Standards, ISO 14000-An Environmental management system, Benefits of ISO Certification).
2. Inventory Management T.H.15
d. Inventory system for Independent Demand:
Definition and purpose of inventory; Inventory costs; Independent versus dependent demand, Inventory Systems:- (1) Fixed order quantity model with usage during production time establishing safety stock levels, fixed order quantity model with specific service level. (2) Fixed time period models; Fix time period model with specified service level, (3) Special purpose models: Miscellaneous system and Issues; three simple inventory systems; ABC Inventory Planning: Inventory accuracy and cycle counting; Inventory control in services.
e. Inventory system for dependent demand Material Requirement Planning type systems:
Application of MRP; Master production schedule; MRP system; demand for products, bills of material file, inventory records file; embedding JIT to MRP; Lot sizing in MRP structure; Lot for lot; EOQ; Least unit cost; Lot size choice; Choosing the best lot size.
3. Forecasting T.H.10
Demand characteristics (Patterns of demand, factors affecting demand); Designing the forecasting system; deciding what to forecast, choosing the type of forecasting technique; methods; judgmental forecasting (sales force estimates, executive opinion, market research, Delphi method), guidelines for using judgment forecast; casual Method; linear regression; Time Series method; Naïve forecast, estimating the average, including a trend seasonal patterns, choosing a time series method (forecast error, criteria for selecting time series Method).
4. Location decisions T.H.6
The globalization and geographic dispersion of operations; Reasons for globalizations; Disadvantages of globalization; Hot spots of global economic activity; managing global operations, Factors affecting location decisions; dominants factors in manufacturing and service organizations; Locating a single facility.
5. Layout Decisions T.H.6
Meaning and strategic issues; Layout types Performance criteria; Creating hybrid layouts (one worker multiple machines, group, technology); Designing process layout; gather information, developing block chain; design a detailed layout; Aids for process layout Decisions; Office Layout; Designing Product layouts; line of balancing.
Suggested Readings;
1. L. J. Krajjewski and L. P. Ritzmen, Operations Management Strategy and Analysis, 5th Edition, Addison Wesley, An imprint of Pearson Education, New Delhi.
2. R. B Chase, N. J Aquilano, F. R Jacobs, Production and Operation Management, 8th Edition, Tata McGraw-Hill Publishing Company, New Delhi.
AREA OF STUDY: CORE
BAC229
Year: 4
Semester: 7
________________________________________
* Continuous
** Duration: 3 hours
The basic objective of this course is to provide knowledge about quality management and several managerial tools to facilitate manufacturing and service organization.
Course Contents
1. Total Quality Management T.H.11
a. Quality:
Quality as a management philosophy, Customer driven definitions of quality; Quality as a competitive weapons.
b. Employee Involvement:
Cultural Change, Individual Development, Awards and incentives.
c. Continuous Improvement:
Getting started with continuous improvement, Problem solving process, improving quality through TQM (Benchmarking, Product and service design), Process Design: Quality Function Development; Purchase considerations; tools for improving quality and Performance; The cost of poor quality (Prevention and appraisal cost), Malcolm Baldrige National Quality Award, International Quality Standards, (The ISO 9000 Standards, ISO 14000-An Environmental management system, Benefits of ISO Certification).
2. Inventory Management T.H.15
d. Inventory system for Independent Demand:
Definition and purpose of inventory; Inventory costs; Independent versus dependent demand, Inventory Systems:- (1) Fixed order quantity model with usage during production time establishing safety stock levels, fixed order quantity model with specific service level. (2) Fixed time period models; Fix time period model with specified service level, (3) Special purpose models: Miscellaneous system and Issues; three simple inventory systems; ABC Inventory Planning: Inventory accuracy and cycle counting; Inventory control in services.
e. Inventory system for dependent demand Material Requirement Planning type systems:
Application of MRP; Master production schedule; MRP system; demand for products, bills of material file, inventory records file; embedding JIT to MRP; Lot sizing in MRP structure; Lot for lot; EOQ; Least unit cost; Lot size choice; Choosing the best lot size.
3. Forecasting T.H.10
Demand characteristics (Patterns of demand, factors affecting demand); Designing the forecasting system; deciding what to forecast, choosing the type of forecasting technique; methods; judgmental forecasting (sales force estimates, executive opinion, market research, Delphi method), guidelines for using judgment forecast; casual Method; linear regression; Time Series method; Naïve forecast, estimating the average, including a trend seasonal patterns, choosing a time series method (forecast error, criteria for selecting time series Method).
4. Location decisions T.H.6
The globalization and geographic dispersion of operations; Reasons for globalizations; Disadvantages of globalization; Hot spots of global economic activity; managing global operations, Factors affecting location decisions; dominants factors in manufacturing and service organizations; Locating a single facility.
5. Layout Decisions T.H.6
Meaning and strategic issues; Layout types Performance criteria; Creating hybrid layouts (one worker multiple machines, group, technology); Designing process layout; gather information, developing block chain; design a detailed layout; Aids for process layout Decisions; Office Layout; Designing Product layouts; line of balancing.
Suggested Readings;
1. L. J. Krajjewski and L. P. Ritzmen, Operations Management Strategy and Analysis, 5th Edition, Addison Wesley, An imprint of Pearson Education, New Delhi.
2. R. B Chase, N. J Aquilano, F. R Jacobs, Production and Operation Management, 8th Edition, Tata McGraw-Hill Publishing Company, New Delhi.
ORGANIZATION DESIGN
ORGANIZATION DESIGN
AREA OF STUDY: CORE
BAC230
Year: 4
Semester: 7
________________________________________
* Continuous
** Duration: 3 hours
Course Objectives
The course aims at providing sound understanding of the process and systems of organization design and implementation in various organizations.
Course Contents
1. Introduction T. H. 6
Basic concepts of organization and organizing, organization design and structure; Organizational effectiveness; Dimensions of organizational structure; Organization theory vs organization design and organization behavior.
2. Determinants of Organizational Structure T. H. 12
Strategy: Meaning, types, dimensions advocacies, and critics of organizational strategies: Organization Size: Meaning, advocacies, and critics of organizational size: Technology: Meaning, importance, and impact of technology in organizational structure. Environment: Meaning, importance, classifications (general vs specific and actual vs perceived), and environmental uncertainties; Power-Control: Problems and prospects underlying the strategic choices, contingency perspectives, authority, and complexity of structures.
3. Establishing the Right Structure T. H. 9
Design Options: Designing simple structure, machine bureaucracy professional bureaucracy and divisional structure: Bureaucracy: Introducing Weber's perspective of bureaucracy, functional and dysfunctional bureaucracy, virtual organizations vs bureaucracy; Adhocracy: Meaning importance and types of adhocracy; creating matrix organizations; implementing theory Z at workplaces.
4. Management of Organizational Design and Change T.H. 15
Meaning of environment: assessment of internal and external stakeholders, and establishment of effective strategies to respond to the environment; Meaning of change: meaning, importance and selected models of organizational change and innovation. Managing of conflict: meaning, importance and type of organizational conflicts; managing conflicts; effectively; Meaning of culture; meaning and importance: impact of culture in organizational effectiveness; creating, sustaining and transmitting effective organizational culture; Meaning of evaluation; meaning and importance of organizational growth: decline-a setback to growth.
5. Issues Governing Organizational design and implementation T. H. 6
Influences of political-legal, economic, socio-cultural, technological and international issues in designing and implementing organizational systems.
Text books
1. Robbins, S. P. (2003), Organization Theory Structure, Design and Applications (3rd Ed.), Prentice-Hall of India, New Delhi.
2. Khandwalla, P. N (1998), Organizational Designs for Excellence (4th Reprint), Tata McGraw Hill, New Delhi.
AREA OF STUDY: CORE
BAC230
Year: 4
Semester: 7
________________________________________
* Continuous
** Duration: 3 hours
Course Objectives
The course aims at providing sound understanding of the process and systems of organization design and implementation in various organizations.
Course Contents
1. Introduction T. H. 6
Basic concepts of organization and organizing, organization design and structure; Organizational effectiveness; Dimensions of organizational structure; Organization theory vs organization design and organization behavior.
2. Determinants of Organizational Structure T. H. 12
Strategy: Meaning, types, dimensions advocacies, and critics of organizational strategies: Organization Size: Meaning, advocacies, and critics of organizational size: Technology: Meaning, importance, and impact of technology in organizational structure. Environment: Meaning, importance, classifications (general vs specific and actual vs perceived), and environmental uncertainties; Power-Control: Problems and prospects underlying the strategic choices, contingency perspectives, authority, and complexity of structures.
3. Establishing the Right Structure T. H. 9
Design Options: Designing simple structure, machine bureaucracy professional bureaucracy and divisional structure: Bureaucracy: Introducing Weber's perspective of bureaucracy, functional and dysfunctional bureaucracy, virtual organizations vs bureaucracy; Adhocracy: Meaning importance and types of adhocracy; creating matrix organizations; implementing theory Z at workplaces.
4. Management of Organizational Design and Change T.H. 15
Meaning of environment: assessment of internal and external stakeholders, and establishment of effective strategies to respond to the environment; Meaning of change: meaning, importance and selected models of organizational change and innovation. Managing of conflict: meaning, importance and type of organizational conflicts; managing conflicts; effectively; Meaning of culture; meaning and importance: impact of culture in organizational effectiveness; creating, sustaining and transmitting effective organizational culture; Meaning of evaluation; meaning and importance of organizational growth: decline-a setback to growth.
5. Issues Governing Organizational design and implementation T. H. 6
Influences of political-legal, economic, socio-cultural, technological and international issues in designing and implementing organizational systems.
Text books
1. Robbins, S. P. (2003), Organization Theory Structure, Design and Applications (3rd Ed.), Prentice-Hall of India, New Delhi.
2. Khandwalla, P. N (1998), Organizational Designs for Excellence (4th Reprint), Tata McGraw Hill, New Delhi.
MANAGEMENT INFORMATION SYSTEM
MANAGEMENT INFORMATION SYSTEM
AREA OF STUDY: CORE
BAC128
Year: 4
Semester: 7
________________________________________
* Continuous
** Duration: 3 hours
Objectives
This course aims to provide understanding of information needs of management, information systems used by various business systems, and how information systems can be utilized for competitive strategies.
Course Contents
1. Introduction to Information Systems T.H.5
Information systems; Information systems vs. information technology; Computer literacy and information literacy; Information systems and organizational structures; Ethics and information system.
2. Information System for Managerial Decision Making T.H.5
Transaction processing system; Decision support system; Office automation system; Executive information system.
3. Computer Hardware T.H.6
Components of computer; System configuration; Bits and bytes; Primary and secondary storage devices; Input and output devices.
4. Computer Software T.H.6
Machine language; Assembly language; High level language; Very high level language; System; Application; Utility software; Investment criteria for hardware & software.
5. Decision Support System (DSS) T.H.5
Understanding of DSS: Components of DSS: Function of DSS: Application of DSS.
6. Office automation systems T.H.5
Concept of virtual corporation: Types of office automation systems; Communication systems.
7. Database Management Systems T.H.5
Concepts: Database models and database
8. Business Information Systems T.H.7
Information systems in functional area of management: Marketing information systems, Manufacturing information systems, financial and accounting information systems.
9. Computer Security T.H.4
Concepts; Types of security breaches; Security control
Text books
Gupta, Uma G., MIS: A managerial perspective, Golgotia Publication
Reference Books
1. Laudon, Jane P. and Kenneth C. Laudon, MIS, Tata McGraw- Hill Company, New Delhi.
2. O' Brien, James A.: MIS, Tata McGraw-Hill Company, New Delhi.
AREA OF STUDY: CORE
BAC128
Year: 4
Semester: 7
________________________________________
* Continuous
** Duration: 3 hours
Objectives
This course aims to provide understanding of information needs of management, information systems used by various business systems, and how information systems can be utilized for competitive strategies.
Course Contents
1. Introduction to Information Systems T.H.5
Information systems; Information systems vs. information technology; Computer literacy and information literacy; Information systems and organizational structures; Ethics and information system.
2. Information System for Managerial Decision Making T.H.5
Transaction processing system; Decision support system; Office automation system; Executive information system.
3. Computer Hardware T.H.6
Components of computer; System configuration; Bits and bytes; Primary and secondary storage devices; Input and output devices.
4. Computer Software T.H.6
Machine language; Assembly language; High level language; Very high level language; System; Application; Utility software; Investment criteria for hardware & software.
5. Decision Support System (DSS) T.H.5
Understanding of DSS: Components of DSS: Function of DSS: Application of DSS.
6. Office automation systems T.H.5
Concept of virtual corporation: Types of office automation systems; Communication systems.
7. Database Management Systems T.H.5
Concepts: Database models and database
8. Business Information Systems T.H.7
Information systems in functional area of management: Marketing information systems, Manufacturing information systems, financial and accounting information systems.
9. Computer Security T.H.4
Concepts; Types of security breaches; Security control
Text books
Gupta, Uma G., MIS: A managerial perspective, Golgotia Publication
Reference Books
1. Laudon, Jane P. and Kenneth C. Laudon, MIS, Tata McGraw- Hill Company, New Delhi.
2. O' Brien, James A.: MIS, Tata McGraw-Hill Company, New Delhi.
INTERNATIONAL FINANCIAL MANAGEMENT
INTERNATIONAL FINANCIAL MANAGEMENT
AREA OF STUDY: SPECIALIZATION
BAC423
Year: 4
Semester: 7
________________________________________
* Continuous
** Duration: 3 hours
Course Objectives
The main objective of this course is to introduce the students to fundamental concepts and theories and their application in international business and finance, modes of international business operations, theories and institutions for international trade and foreign investment, foreign exchange rate risk, risk management, and foreign financial management.
Course Contents
1. Globalization and the Multinational Firm T.H.4
Foreign exchange and political risk; Market imperfections; Goals for international financial management; Globalization of the world economy; Emerging global markets; Trade liberalization and economic integration; Multinational corporations.
2. International Monetary System T.H.5
Evolution of International Monetary System; Classical gold standard; Interwar period, Bretton Woods System; The flexible exchange rate regime; The currency exchange rate arrangements; European monetary system; Fix vs flexible exchange rate regimes.
3. Balance of Payments T.H.5
Balance of payments accounting; Balance of payments accounts; Balance of payment identity; International flow of goods; Services and capital; Factors affecting international trade flows; BOP trends in major countries.
4. The Market for Foreign Exchange T.H.6
Functions and structure of the FOREX market: The spot Market, the Forward Market, International arbitrage, Interest rate parity: Arbitrage and the law of one price: Purchasing power parity.
5. International Banking and Money Market T.H.4
International banking services: Types of international banking offices; Capital adequacy standards: International money markets.
6. International Bond and Equity Markets T.H.6
Foreign bond and euro-bonds: Types of instruments; International bond markets credit ratings: International bond market indexes; Equity financing; Market capitalization of developing and developed countries. Trading in international equities; Factors affecting international equity returns.
7. Management of Economic Exposure T.H.5
Type of economic exposures; Operating exposure and real exchange rates; Determinants of and managing operating exposure.
8. Management of Transaction and Translation Exposure T.H.4
Transaction exposure; Techniques to eliminate transaction exposure: forward market hedge, money market hedge, options market hedge; Translational methods; Management of translational exposure.
9. Foreign Direct Investments T.H.6
Theory of multinational corporations; Strategy of multinational corporations; Global trends in FDI; Why firms invest overseas? Political risk and FDI; Measuring political risk; Country risk analysis; Managing political risk.
Suggested Readings
1. Jeff Madura, International Financial Management, South-Western Publishing Company.
2. Eun Resnick, International Financial Management, Tata McGraw Hill Company Ltd., New Delhi.
3. A. C. Shapiro, Multinational Financial Management, John Wiley & Sons, New York.
4. Maurice D. Levi, International Finance 3rd Edition. McGraw Hill.
5. P. G. Apte, International Financial Management, Tata McGraw Hill Company Ltd., New Delhi.
AREA OF STUDY: SPECIALIZATION
BAC423
Year: 4
Semester: 7
________________________________________
* Continuous
** Duration: 3 hours
Course Objectives
The main objective of this course is to introduce the students to fundamental concepts and theories and their application in international business and finance, modes of international business operations, theories and institutions for international trade and foreign investment, foreign exchange rate risk, risk management, and foreign financial management.
Course Contents
1. Globalization and the Multinational Firm T.H.4
Foreign exchange and political risk; Market imperfections; Goals for international financial management; Globalization of the world economy; Emerging global markets; Trade liberalization and economic integration; Multinational corporations.
2. International Monetary System T.H.5
Evolution of International Monetary System; Classical gold standard; Interwar period, Bretton Woods System; The flexible exchange rate regime; The currency exchange rate arrangements; European monetary system; Fix vs flexible exchange rate regimes.
3. Balance of Payments T.H.5
Balance of payments accounting; Balance of payments accounts; Balance of payment identity; International flow of goods; Services and capital; Factors affecting international trade flows; BOP trends in major countries.
4. The Market for Foreign Exchange T.H.6
Functions and structure of the FOREX market: The spot Market, the Forward Market, International arbitrage, Interest rate parity: Arbitrage and the law of one price: Purchasing power parity.
5. International Banking and Money Market T.H.4
International banking services: Types of international banking offices; Capital adequacy standards: International money markets.
6. International Bond and Equity Markets T.H.6
Foreign bond and euro-bonds: Types of instruments; International bond markets credit ratings: International bond market indexes; Equity financing; Market capitalization of developing and developed countries. Trading in international equities; Factors affecting international equity returns.
7. Management of Economic Exposure T.H.5
Type of economic exposures; Operating exposure and real exchange rates; Determinants of and managing operating exposure.
8. Management of Transaction and Translation Exposure T.H.4
Transaction exposure; Techniques to eliminate transaction exposure: forward market hedge, money market hedge, options market hedge; Translational methods; Management of translational exposure.
9. Foreign Direct Investments T.H.6
Theory of multinational corporations; Strategy of multinational corporations; Global trends in FDI; Why firms invest overseas? Political risk and FDI; Measuring political risk; Country risk analysis; Managing political risk.
Suggested Readings
1. Jeff Madura, International Financial Management, South-Western Publishing Company.
2. Eun Resnick, International Financial Management, Tata McGraw Hill Company Ltd., New Delhi.
3. A. C. Shapiro, Multinational Financial Management, John Wiley & Sons, New York.
4. Maurice D. Levi, International Finance 3rd Edition. McGraw Hill.
5. P. G. Apte, International Financial Management, Tata McGraw Hill Company Ltd., New Delhi.
OPERATIONS MANAGEMENT
OPERATIONS MANAGEMENT
AREA OF STUDY: CORE
BAC 363
Year: 3
Semester: 6
________________________________________
* Continuous
** Duration: 3 hours
Course Objectives
The objective of this course is to acquaint the students with various tools of operations management in solving business problems.
Course contents
Unit 1: Introduction to Operations Management T.H.2
Concept of operations management; Evolution of production and operations management; Interrelationships of operations management with other functions of management; Models and modeling in operation research.
Unit 2: A Review of Probability Concepts T.H.4
Dependent and independent cases, exclusive cases; Use of tree diagram to solve simple probability problems; Use of binominal, poisson and normal distribution to determine the probability of an event.
Unit 3: Decision Theory and Decision Trees T.H.4
Posterior probability and Bayesian; Decision tree analysis; Decision making with utilities; Utility curves and construction of utility curves.
Unit 4: Waiting Line Analyses T.H.4
The structure of queuing system; Development of queues; Patterns of a single and multi channel queue discipline; Waiting lines; Arrival rate model; Solution to numerical problems related to single channel mode.
Unit 5: Planning of Operations and Capacity T.H.12
Business planning; Production plan; Capacity planning and aggregate planning; Linear programming and its importance in an organization; The simplex algorithm (Minimization and Maximization case); Big M and Two phase method; Alternative (Multiple) solution, unbounded and infeasible solution.
Unit 6: Duality and Sensitivity Analysis in Linear Programming T.H.10
Concept of Duality (with economic interpretation); Dual algorithm and solution; Unrestricted variables in duality; Advantages of duality; Basic objective of sensitivity analysis in linear programming.
Unit 7: Theory of Games T.H.7
Introduction; 2 person zero-sum games; pure strategies, games with saddle point; Mixed strategy: games without saddle point, algebraic and graphic method for games without saddle point.
Unit 8: Introduction to Simulation Model T.H.5
Advantages and limitations of simulation; Methodology for simulation, Monte Carlo method.
Suggested Readings
1. Dilworth, James B., Operations Management; Design, Planning and Control for Manufacturing and Services, New York: McGraw-Hill Company.
2. Stevenson, William J., Production/ Operations Management, Boston: Irwin
3. Shrestha, Sunity, Production/Operation Management, Kathmandu: Buddha Academic Enterprises Pvt. Ltd.
4. Levin, Richard et al, Quantitative Approaches to Mgt, New Delhi: Tata McGraw- Hill Pvt. Ltd.
AREA OF STUDY: CORE
BAC 363
Year: 3
Semester: 6
________________________________________
* Continuous
** Duration: 3 hours
Course Objectives
The objective of this course is to acquaint the students with various tools of operations management in solving business problems.
Course contents
Unit 1: Introduction to Operations Management T.H.2
Concept of operations management; Evolution of production and operations management; Interrelationships of operations management with other functions of management; Models and modeling in operation research.
Unit 2: A Review of Probability Concepts T.H.4
Dependent and independent cases, exclusive cases; Use of tree diagram to solve simple probability problems; Use of binominal, poisson and normal distribution to determine the probability of an event.
Unit 3: Decision Theory and Decision Trees T.H.4
Posterior probability and Bayesian; Decision tree analysis; Decision making with utilities; Utility curves and construction of utility curves.
Unit 4: Waiting Line Analyses T.H.4
The structure of queuing system; Development of queues; Patterns of a single and multi channel queue discipline; Waiting lines; Arrival rate model; Solution to numerical problems related to single channel mode.
Unit 5: Planning of Operations and Capacity T.H.12
Business planning; Production plan; Capacity planning and aggregate planning; Linear programming and its importance in an organization; The simplex algorithm (Minimization and Maximization case); Big M and Two phase method; Alternative (Multiple) solution, unbounded and infeasible solution.
Unit 6: Duality and Sensitivity Analysis in Linear Programming T.H.10
Concept of Duality (with economic interpretation); Dual algorithm and solution; Unrestricted variables in duality; Advantages of duality; Basic objective of sensitivity analysis in linear programming.
Unit 7: Theory of Games T.H.7
Introduction; 2 person zero-sum games; pure strategies, games with saddle point; Mixed strategy: games without saddle point, algebraic and graphic method for games without saddle point.
Unit 8: Introduction to Simulation Model T.H.5
Advantages and limitations of simulation; Methodology for simulation, Monte Carlo method.
Suggested Readings
1. Dilworth, James B., Operations Management; Design, Planning and Control for Manufacturing and Services, New York: McGraw-Hill Company.
2. Stevenson, William J., Production/ Operations Management, Boston: Irwin
3. Shrestha, Sunity, Production/Operation Management, Kathmandu: Buddha Academic Enterprises Pvt. Ltd.
4. Levin, Richard et al, Quantitative Approaches to Mgt, New Delhi: Tata McGraw- Hill Pvt. Ltd.
MARKETING RESEARCH
MARKETING RESEARCH
AREA OF STUDY: SPECIALIZATION
BAC 126
Year: 3
Semester: 6
________________________________________
* Continuous
** Duration: 3 hours
Course Objectives
The basic objective of this course is to make students understand the basic techniques of identifying problems of marketing research and also apply the various tools in this regard.
Course Contents
Unit 1: Introduction T.H.4
Meaning and importance of marketing research; Kinds of marketing research; Management and marketing research; Scientific method of marketing research; Marketing research process.
Unit 2: Research Objectives T.H.3
Problem and opportunity identification; Developing a marketing plan; Selecting among alternatives without research.
Unit 3: Types of Research T.H.7
Exploratory research; Design of exploratory studies: Study of secondary data; Survey of individuals with ideas: depth interviews, projective techniques, focus group interviews and process; Descriptive studies: importance of design; Types of descriptive studies: case method, statistical method; Experimentation: laboratory versus field experiments; Selected experimental designs: "After Only", "Before-After", "After-Only" with control group, "Four-Group-Six Study"; Ex post facto and continuous diary panel design.
Unit 4: Secondary Data T.H.4
Meaning and use of secondary data; Advantages and drawbacks of secondary data; Types of secondary data
Unit 5: Methods of Collecting Primary Data T.H.8
Accuracy of survey and observation data; Questionnaire method: advantages and disadvantages; Questionnaire studies classified by structured disguised, structured non-disguised questioning, non-structured non-disguised questioning, non-structured disguised questioning, structured disguised questioning; Questionnaire studies classified by method of communication: telephone interviews, personal interviews, mail surveys; Observation method: advantages and disadvantages of observation method; Methods of observation.
Unit 6: Attitude Measurement T.H.5
Methods of collecting attitude data: questionnaire and observation; Methods of measuring attitudes: non-disguised non-structured techniques, disguised non-structured techniques, non-disguised structured techniques, disguised, structured techniques.
Unit 7: Introduction to Sampling T.H.3
Sampling error verses data collection error; Basic sampling problems; Probability sampling: Simple random, Stratified random, Cluster, Systematic and area sampling; Non-probability sampling: convenience sampling, judgment sampling, quota sampling.
Unit 8: Data Collection T.H.3
Field work procedures: Telephone interviewing, personal interviewing; Common sources of error in field work; Minimizing field work errors.
Unit 9: Preparation and Tabulation of Collected Data T.H.4
Preparing the raw data; Tabulating the data: univariate, bivariate and multivariate tabulations.
Unit 10: Data Analysis T.H.4
Sampling statistics; Chi-square analysis; analysis of variance; Cross tabulation; Correlation and regression analysis
Unit 11: Research Presentation T.H.3
Writing Research Report; The report format; Evaluation of the research procedure.
Suggested Readings
1. Boyd, Westfall and Stasch, Marketing Research 7th Edition, New Delhi: AITBS
2. Luck and Rubin, Marketing Research 7th Edition, New Delhi: Prentice Hall of India Ltd.
3. McDaniel, Carl and Gates, Roger, Contempory Marketing Research 3rd Edition, New York: West Publishing Company.
AREA OF STUDY: SPECIALIZATION
BAC 126
Year: 3
Semester: 6
________________________________________
* Continuous
** Duration: 3 hours
Course Objectives
The basic objective of this course is to make students understand the basic techniques of identifying problems of marketing research and also apply the various tools in this regard.
Course Contents
Unit 1: Introduction T.H.4
Meaning and importance of marketing research; Kinds of marketing research; Management and marketing research; Scientific method of marketing research; Marketing research process.
Unit 2: Research Objectives T.H.3
Problem and opportunity identification; Developing a marketing plan; Selecting among alternatives without research.
Unit 3: Types of Research T.H.7
Exploratory research; Design of exploratory studies: Study of secondary data; Survey of individuals with ideas: depth interviews, projective techniques, focus group interviews and process; Descriptive studies: importance of design; Types of descriptive studies: case method, statistical method; Experimentation: laboratory versus field experiments; Selected experimental designs: "After Only", "Before-After", "After-Only" with control group, "Four-Group-Six Study"; Ex post facto and continuous diary panel design.
Unit 4: Secondary Data T.H.4
Meaning and use of secondary data; Advantages and drawbacks of secondary data; Types of secondary data
Unit 5: Methods of Collecting Primary Data T.H.8
Accuracy of survey and observation data; Questionnaire method: advantages and disadvantages; Questionnaire studies classified by structured disguised, structured non-disguised questioning, non-structured non-disguised questioning, non-structured disguised questioning, structured disguised questioning; Questionnaire studies classified by method of communication: telephone interviews, personal interviews, mail surveys; Observation method: advantages and disadvantages of observation method; Methods of observation.
Unit 6: Attitude Measurement T.H.5
Methods of collecting attitude data: questionnaire and observation; Methods of measuring attitudes: non-disguised non-structured techniques, disguised non-structured techniques, non-disguised structured techniques, disguised, structured techniques.
Unit 7: Introduction to Sampling T.H.3
Sampling error verses data collection error; Basic sampling problems; Probability sampling: Simple random, Stratified random, Cluster, Systematic and area sampling; Non-probability sampling: convenience sampling, judgment sampling, quota sampling.
Unit 8: Data Collection T.H.3
Field work procedures: Telephone interviewing, personal interviewing; Common sources of error in field work; Minimizing field work errors.
Unit 9: Preparation and Tabulation of Collected Data T.H.4
Preparing the raw data; Tabulating the data: univariate, bivariate and multivariate tabulations.
Unit 10: Data Analysis T.H.4
Sampling statistics; Chi-square analysis; analysis of variance; Cross tabulation; Correlation and regression analysis
Unit 11: Research Presentation T.H.3
Writing Research Report; The report format; Evaluation of the research procedure.
Suggested Readings
1. Boyd, Westfall and Stasch, Marketing Research 7th Edition, New Delhi: AITBS
2. Luck and Rubin, Marketing Research 7th Edition, New Delhi: Prentice Hall of India Ltd.
3. McDaniel, Carl and Gates, Roger, Contempory Marketing Research 3rd Edition, New York: West Publishing Company.
INVESTMENTS
INVESTMENTS
AREA OF STUDY: SPECIALIZATION
BAC127
Year: 3
Semester: 6
________________________________________
* Continuous
** Duration: 3 hours
Course Objective
The basic purpose of this course is to make students able to understand the principles and practice of investments in securities.
Course Contents
Unit 1: Introduction T.H.3
Real and financial assets; Investment environment: securities and financial intermediaries; Investment policy and security analysis.
Unit 2: Securities and Markets T.H.5
Order size; Time limit; Types of order; Margin accounts and short sale; Clearing procedures; Brokers commission and transactions cost.
Unit 3: Investment Companies T.H.5
Investment banking and regulations of security markets; Major type of investment companies; Investment policies; Mutual funds: investment policies, money market funds, equity funds, fixed income funds, balanced and income funds, assets allocation funds; cost of investing in mutual funds: front-end load, back-end load, operating expenses; Computation of net asset value; Market indexes: price weighted and value weighted.
Unit 4: Portfolio Selection T.H.9
Initial wealth and terminal wealth; Indifference curves; Expected return and standard deviations for portfolio; Efficient set theorem; Feasible set; Optimal portfolio; Introduction to CAPM: CML, SML.
Unit 5: Bond Analysis and Bond Portfolio Management T.H.7
Bond Attributes. The risk structure of interest rates and determinants of yield spreads. Bond market efficiency and bond pricing theorems; Duration and immunization; Active management (Horizon analysis and bond swaps).
Unit 6: Common Stock .H.7
The corporate cash dividends; Stock dividends and splits; Preemptive rights; Stock price and insider trading; Ex ante and ex post value; Capitalization of income method of valuation: the zero models, constant growth model; multiple growth models.
Unit 7: Financial Analysis T.H.6
Major financial statements; Fundamental analysis: top-down vs. bottom-up forecasting; Financial statement analysis (ratio analysis); Sources of investment information; Analyst recommendation and stock price; Technical analysis (introduction and charts).
Unit 8: Portfolio Performance Evaluation T.H.3
Measures of Return: Dollar- Weighted Returns; Time weighted returns; Annualizing returns.
Unit 9: Introduction of Nepal Stock Exchange T.H.3
Stock trading procedures; Primary issues as prevalent in Nepal; Various rules and regulations governing the stock market of Nepal.
Suggested Readings
1. Sharpe, Alexander and Bailey, Investments 5th Edition, New Delhi: Prentice Hall of India Ltd.
2. Radcliff, R. C., Investments 5th Edition, Addison-Wesley.
3. Francis, Jack Clark, Investments 5th Edition, New York: McGraw-Hill
4. Cowdell, Jane, Investments 5th Edition, New Delhi: CIB Publishing, A. I. T. B .S. Publishers & Distributors.
5. Bhalla, V. K., Investment Management 6th Edition, New Delhi: S. Chand & Company Ltd.
6. Publications of Nepal Stock Exchange and Securities Board.
AREA OF STUDY: SPECIALIZATION
BAC127
Year: 3
Semester: 6
________________________________________
* Continuous
** Duration: 3 hours
Course Objective
The basic purpose of this course is to make students able to understand the principles and practice of investments in securities.
Course Contents
Unit 1: Introduction T.H.3
Real and financial assets; Investment environment: securities and financial intermediaries; Investment policy and security analysis.
Unit 2: Securities and Markets T.H.5
Order size; Time limit; Types of order; Margin accounts and short sale; Clearing procedures; Brokers commission and transactions cost.
Unit 3: Investment Companies T.H.5
Investment banking and regulations of security markets; Major type of investment companies; Investment policies; Mutual funds: investment policies, money market funds, equity funds, fixed income funds, balanced and income funds, assets allocation funds; cost of investing in mutual funds: front-end load, back-end load, operating expenses; Computation of net asset value; Market indexes: price weighted and value weighted.
Unit 4: Portfolio Selection T.H.9
Initial wealth and terminal wealth; Indifference curves; Expected return and standard deviations for portfolio; Efficient set theorem; Feasible set; Optimal portfolio; Introduction to CAPM: CML, SML.
Unit 5: Bond Analysis and Bond Portfolio Management T.H.7
Bond Attributes. The risk structure of interest rates and determinants of yield spreads. Bond market efficiency and bond pricing theorems; Duration and immunization; Active management (Horizon analysis and bond swaps).
Unit 6: Common Stock .H.7
The corporate cash dividends; Stock dividends and splits; Preemptive rights; Stock price and insider trading; Ex ante and ex post value; Capitalization of income method of valuation: the zero models, constant growth model; multiple growth models.
Unit 7: Financial Analysis T.H.6
Major financial statements; Fundamental analysis: top-down vs. bottom-up forecasting; Financial statement analysis (ratio analysis); Sources of investment information; Analyst recommendation and stock price; Technical analysis (introduction and charts).
Unit 8: Portfolio Performance Evaluation T.H.3
Measures of Return: Dollar- Weighted Returns; Time weighted returns; Annualizing returns.
Unit 9: Introduction of Nepal Stock Exchange T.H.3
Stock trading procedures; Primary issues as prevalent in Nepal; Various rules and regulations governing the stock market of Nepal.
Suggested Readings
1. Sharpe, Alexander and Bailey, Investments 5th Edition, New Delhi: Prentice Hall of India Ltd.
2. Radcliff, R. C., Investments 5th Edition, Addison-Wesley.
3. Francis, Jack Clark, Investments 5th Edition, New York: McGraw-Hill
4. Cowdell, Jane, Investments 5th Edition, New Delhi: CIB Publishing, A. I. T. B .S. Publishers & Distributors.
5. Bhalla, V. K., Investment Management 6th Edition, New Delhi: S. Chand & Company Ltd.
6. Publications of Nepal Stock Exchange and Securities Board.
INDUSTRIAL RELATIONS
INDUSTRIAL RELATIONS
AREA OF STUDY: CORE
BAC 362
Year: 3
Semester: 6
________________________________________
* Continuous
** Duration: 3 hours
Course Objective
The course aims at imparting knowledge to students on various dimensions of industrial relations and developing analytical skills on them of managing issues of industrial relations, particularly in the context of Nepalese organizations.
Course Contents
Unit 1: Introduction T.H.6
Concept and purposes of industrial relations; Process of industrial relations; Actors (workers, employers, government) of industrial relations system, pluralist and Marxist.
Unit 2: Labor Policies and Legislations T.H.5
Features of labor policy; The Labor Act; The Trade Union Act and Structure of labor administration in Nepal.
Unit 3: Trade Unionism T.H.9
Concept, objectives of trade unions and methods of achieving the objectives; Features and functions of trade unions; Types of trade unions; Theories of trade unionism; Trade unionism in Nepal growth, characteristics, present position and right and responsibilities.
Unit 4: Industrial Dispute and Grievance T.H.8
Concept, feature, causes, classification and manifestations of industrial disputes; Methods of prevention(joint management council, work committee, grievance handling, code of discipline, code of conduct, profit- sharing and statutory methods) and settlement (collective bargaining, conciliation, arbitration and adjudication) of industrial disputes with reference to Nepal.
Unit 5: Collective Bargaining T.H.6
Concept, feature, principles, types and process of collective of bargaining; Collective bargaining in Nepal.
Unit 6: Workers' Participation in Management T.H.9
Concept, purpose and significance of participation; Forms of participation: information sharing, consultation, association of workers, joint decision- making and Board of Directors. Scenario of worker's participation in management in Nepal: problems, prospects, legal provisions and present status.
Unit 7: International Labor Organization (ILO) and Nepal T.H.5
An Introduction to ILO: origin, objectives and structure of ILO; Role of ILO in Nepalese labor development activities; Nepal's ratifications on the conventions of ILO and adaptation of international labor standards in its policies and laws.
Suggested Readings
1. Asdhir, Vijay, Management of Industrial Relations, Ludhiana: Kalyani Publishers.
2. Dunlop, J. T., Industrial Relations System (Rev. Edn.), Boston, MA: Harvard Business School.
3. Farnham, David and John Pimlot, Understanding Industrial Relations, London: Cassell.
4. ILO, Labor Administration: A Profile on Nepal, Kathmandu: ILO Office
5. Kanoon Byabasthapan Samiti, The Labour Act and The Trade Union Act (in Nepali), Kathmandu: HMG/N
6. Mamoria, C. B., S. Mamoria and S. V. Gankar, Dynamics of Industrial Relations, Mumbai: Himalaya Publishing House.
7. Monnapa, Arun, Industrial Relations. New Delhi: Tata McGraw-Hill Publishing Company Limited.
8. Pant, P. R. and Narayan Manandhar (Eds), Industrial Relations in Nepal: A Book of Readings, Kathmandu: Friedrich Naumann Foundation and Industrial Relations Forum.
AREA OF STUDY: CORE
BAC 362
Year: 3
Semester: 6
________________________________________
* Continuous
** Duration: 3 hours
Course Objective
The course aims at imparting knowledge to students on various dimensions of industrial relations and developing analytical skills on them of managing issues of industrial relations, particularly in the context of Nepalese organizations.
Course Contents
Unit 1: Introduction T.H.6
Concept and purposes of industrial relations; Process of industrial relations; Actors (workers, employers, government) of industrial relations system, pluralist and Marxist.
Unit 2: Labor Policies and Legislations T.H.5
Features of labor policy; The Labor Act; The Trade Union Act and Structure of labor administration in Nepal.
Unit 3: Trade Unionism T.H.9
Concept, objectives of trade unions and methods of achieving the objectives; Features and functions of trade unions; Types of trade unions; Theories of trade unionism; Trade unionism in Nepal growth, characteristics, present position and right and responsibilities.
Unit 4: Industrial Dispute and Grievance T.H.8
Concept, feature, causes, classification and manifestations of industrial disputes; Methods of prevention(joint management council, work committee, grievance handling, code of discipline, code of conduct, profit- sharing and statutory methods) and settlement (collective bargaining, conciliation, arbitration and adjudication) of industrial disputes with reference to Nepal.
Unit 5: Collective Bargaining T.H.6
Concept, feature, principles, types and process of collective of bargaining; Collective bargaining in Nepal.
Unit 6: Workers' Participation in Management T.H.9
Concept, purpose and significance of participation; Forms of participation: information sharing, consultation, association of workers, joint decision- making and Board of Directors. Scenario of worker's participation in management in Nepal: problems, prospects, legal provisions and present status.
Unit 7: International Labor Organization (ILO) and Nepal T.H.5
An Introduction to ILO: origin, objectives and structure of ILO; Role of ILO in Nepalese labor development activities; Nepal's ratifications on the conventions of ILO and adaptation of international labor standards in its policies and laws.
Suggested Readings
1. Asdhir, Vijay, Management of Industrial Relations, Ludhiana: Kalyani Publishers.
2. Dunlop, J. T., Industrial Relations System (Rev. Edn.), Boston, MA: Harvard Business School.
3. Farnham, David and John Pimlot, Understanding Industrial Relations, London: Cassell.
4. ILO, Labor Administration: A Profile on Nepal, Kathmandu: ILO Office
5. Kanoon Byabasthapan Samiti, The Labour Act and The Trade Union Act (in Nepali), Kathmandu: HMG/N
6. Mamoria, C. B., S. Mamoria and S. V. Gankar, Dynamics of Industrial Relations, Mumbai: Himalaya Publishing House.
7. Monnapa, Arun, Industrial Relations. New Delhi: Tata McGraw-Hill Publishing Company Limited.
8. Pant, P. R. and Narayan Manandhar (Eds), Industrial Relations in Nepal: A Book of Readings, Kathmandu: Friedrich Naumann Foundation and Industrial Relations Forum.
DATABASE MANAGEMENT
DATABASE MANAGEMENT
AREA OF STUDY: CORE
BAC 353
Year: 3
Semester: 6
________________________________________
* Continuous
** Duration: 3 hours
Objective
This course aims at providing students with the fundamental knowledge of database systems in general and database management systems in particular.
Course Contents
Unit 1: Introduction T.H.5
Data and information; Definition of database systems; Characteristics of database approach and definition of database management system.
Unit 2: Database Systems, Concepts and Architecture T.H.5
Data models; DBMS architecture and data independence; Database environment; Data dictionary; E-R model; Entity types, attributes, keys and relationship types.
Unit 3: Filing and File Structure T.H.5
Storage devices; Organization of records; File organizations; The sequential file organizations; The indexed sequential file organization.
Unit 4: Relational Model T.H.6
Introduction to relational database; Relational algebra; Kinds of relation.
Unit 5: Integrity Constrains T.H.4
Security and integrity violations; Access control and authorization; Security and views; Encryption and decryption.
Unit 6: Introduction to SQL T.H.9
Set operations; Null values; Queries, view, joined relation, DDL and DML.
Unit 7: Query Processing T.H.4
Introduction to Query processing; Equivalence of expressions; Query optimization; Query decomposition; Introduction SQL.
Unit 8: Object Oriented Model T.H.3
Introduction; Design of object oriented model.
Unit 9: Applications of Database Systems in Organizations: T.H.7
Students themselves will have to study and submit the report on database systems of any one of the Nepalese originations (such as payroll, inventory, airlines reservations, online banking systems).
Suggested Readings
1. Hansen, Giary W. and Hansen, James V., Database Management and Design, New Delhi: Prentice Hall of India Pvt. Ltd.
2. Silbersphatz, Alraham etal, Database Systems Concepts, New York, McGraw Hill Company.
AREA OF STUDY: CORE
BAC 353
Year: 3
Semester: 6
________________________________________
* Continuous
** Duration: 3 hours
Objective
This course aims at providing students with the fundamental knowledge of database systems in general and database management systems in particular.
Course Contents
Unit 1: Introduction T.H.5
Data and information; Definition of database systems; Characteristics of database approach and definition of database management system.
Unit 2: Database Systems, Concepts and Architecture T.H.5
Data models; DBMS architecture and data independence; Database environment; Data dictionary; E-R model; Entity types, attributes, keys and relationship types.
Unit 3: Filing and File Structure T.H.5
Storage devices; Organization of records; File organizations; The sequential file organizations; The indexed sequential file organization.
Unit 4: Relational Model T.H.6
Introduction to relational database; Relational algebra; Kinds of relation.
Unit 5: Integrity Constrains T.H.4
Security and integrity violations; Access control and authorization; Security and views; Encryption and decryption.
Unit 6: Introduction to SQL T.H.9
Set operations; Null values; Queries, view, joined relation, DDL and DML.
Unit 7: Query Processing T.H.4
Introduction to Query processing; Equivalence of expressions; Query optimization; Query decomposition; Introduction SQL.
Unit 8: Object Oriented Model T.H.3
Introduction; Design of object oriented model.
Unit 9: Applications of Database Systems in Organizations: T.H.7
Students themselves will have to study and submit the report on database systems of any one of the Nepalese originations (such as payroll, inventory, airlines reservations, online banking systems).
Suggested Readings
1. Hansen, Giary W. and Hansen, James V., Database Management and Design, New Delhi: Prentice Hall of India Pvt. Ltd.
2. Silbersphatz, Alraham etal, Database Systems Concepts, New York, McGraw Hill Company.
CONSUMER BEHAVIOUR
CONSUMER BEHAVIOUR
AREA OF STUDY: CORE
BAC 123
Year: 3
Semester: 6
________________________________________
* Continuous
** Duration: 3 hours
Course objective
The basic purpose of this course is to acquaint the students with behavior of consumers and the factors determining consumer behavior and to this knowledge in the market place.
Course contents
Unit 1: Introduction the Consumer Behavior T.H.5
Defining consumer behavior; Understanding consumers: the ultimate consumer, individual buyer; Decision process: importance of studying consumer behavior in marketing management; Social marketing, de-marketing and government decision- making process; Model of consumer behavior.
Unit 2: Market Segmentation T.H.3
Defining market segmentation; Demographic and psychographic bases of segmentation; Criteria for effective targeting of market segments; Implementation of segmentation strategies: concentrated and differentiated marketing; Counter-segmentation.
Unit 3: Culture and Subculture T.H.3
Defining culture; Characteristics of culture; Defining culture values; Characteristics of cultural values; Defining subculture; Understanding bases of subculture: nationality regionality, religion, age, etc.
Unit 4: Social Class T.H.3
Defining social class and social status; Nature of social class; Measurement of social class and problems of measurement; Social class mobility.
Unit 5: Social Groups T.H.3
Defining Groups; Classification of groups; Group properties; Reference groups; Types of reference groups; Factors determining reference group influences; Reference group and consumer conformity.
Unit 6: The Family T.H.3
Defining family and households; Functions of the family; Types of households traditional and non-traditional; Family decision- making, family roles, power structure (parallel, star ring and hierarchical).
Unit 7: Personal Influence and Diffusion of Interest T.H.5
Nature and significance of personal influence; Opinion leadership; Why opinion leaders influence; Concept of innovation; Adopting process; Diffusion process; Factors influencing rate of diffusion.
Unit 8: Personality and Self- Concept T.H.4
Defining personality; Nature of personality; Measuring personality- rating method, situational tests, projective techniques, inventory schemes; Understanding self- concept; Development of self- concept; self appraisal, reflected appraisal, social comparison, based scanning.
Unit 9: Motivation T.H.3
Defining motives; Nature and role of motives; Simplified schemes to classify motives; Motive arousal; Effects of motive arousal.
Unit 10: Learning T.H.4
Defining learning; Types of learned behavior; Principal elements of learning; Behavioral learning theories; classical and instrumental conditioning; Cognitive learning theory.
Unit 11: Attitudes T.H.6
Defining attitude; Characteristics of attitude; Functions of attitude; Models of attitude: tri- component model, multi- attribute models(attitude-toward-object model, attitude-toward-behavior model, and theory of reasoned action model).
Unit 12: Perception T.H.6
Defining perception; Perceptual selection; Perceptual organization; Perceptual interpretation.
Suggested Readings
1. Schiffman, L. G. and Kanuk, L. L., Consumer Behavior 6th Ed., New Delhi: Prentice- Hall of India.
2. Loudon, D. L. and Bitta, A. J. D., Consumer Behavior 4th Ed., Singapore: McGraw- Hill.
AREA OF STUDY: CORE
BAC 123
Year: 3
Semester: 6
________________________________________
* Continuous
** Duration: 3 hours
Course objective
The basic purpose of this course is to acquaint the students with behavior of consumers and the factors determining consumer behavior and to this knowledge in the market place.
Course contents
Unit 1: Introduction the Consumer Behavior T.H.5
Defining consumer behavior; Understanding consumers: the ultimate consumer, individual buyer; Decision process: importance of studying consumer behavior in marketing management; Social marketing, de-marketing and government decision- making process; Model of consumer behavior.
Unit 2: Market Segmentation T.H.3
Defining market segmentation; Demographic and psychographic bases of segmentation; Criteria for effective targeting of market segments; Implementation of segmentation strategies: concentrated and differentiated marketing; Counter-segmentation.
Unit 3: Culture and Subculture T.H.3
Defining culture; Characteristics of culture; Defining culture values; Characteristics of cultural values; Defining subculture; Understanding bases of subculture: nationality regionality, religion, age, etc.
Unit 4: Social Class T.H.3
Defining social class and social status; Nature of social class; Measurement of social class and problems of measurement; Social class mobility.
Unit 5: Social Groups T.H.3
Defining Groups; Classification of groups; Group properties; Reference groups; Types of reference groups; Factors determining reference group influences; Reference group and consumer conformity.
Unit 6: The Family T.H.3
Defining family and households; Functions of the family; Types of households traditional and non-traditional; Family decision- making, family roles, power structure (parallel, star ring and hierarchical).
Unit 7: Personal Influence and Diffusion of Interest T.H.5
Nature and significance of personal influence; Opinion leadership; Why opinion leaders influence; Concept of innovation; Adopting process; Diffusion process; Factors influencing rate of diffusion.
Unit 8: Personality and Self- Concept T.H.4
Defining personality; Nature of personality; Measuring personality- rating method, situational tests, projective techniques, inventory schemes; Understanding self- concept; Development of self- concept; self appraisal, reflected appraisal, social comparison, based scanning.
Unit 9: Motivation T.H.3
Defining motives; Nature and role of motives; Simplified schemes to classify motives; Motive arousal; Effects of motive arousal.
Unit 10: Learning T.H.4
Defining learning; Types of learned behavior; Principal elements of learning; Behavioral learning theories; classical and instrumental conditioning; Cognitive learning theory.
Unit 11: Attitudes T.H.6
Defining attitude; Characteristics of attitude; Functions of attitude; Models of attitude: tri- component model, multi- attribute models(attitude-toward-object model, attitude-toward-behavior model, and theory of reasoned action model).
Unit 12: Perception T.H.6
Defining perception; Perceptual selection; Perceptual organization; Perceptual interpretation.
Suggested Readings
1. Schiffman, L. G. and Kanuk, L. L., Consumer Behavior 6th Ed., New Delhi: Prentice- Hall of India.
2. Loudon, D. L. and Bitta, A. J. D., Consumer Behavior 4th Ed., Singapore: McGraw- Hill.
HUMAN RESOURCE MANAGEMENT
HUMAN RESOURCE MANAGEMENT
AREA OF STUDY: CORE
BAC237
Year: 3
Semester: 5
________________________________________
* Continuous
** Duration: 3 hours
Objectives: The course aims to familiarize the students with the fundamental concepts, approaches and techniques of managing human resources in an organization. It also aims to acquaint the students with the underlying concepts and techniques of HRM in Nepal.
Course Contents
UNIT 1: Introduction: LH 5
Concept, scope and objective of HRM; Characteristics and functions of HRM;. Personnel vs HRM; The external and internal environment affecting HRM with special reference to Nepal.
UNIT 2: Human Resource Planning: LH 5
Meaning, objective, importance, HRP process, factors affecting HRP and barriers to HRP, HRP Practices in Nepal.
UNIT 3: Job Analysis and Job Design: LH 5
Concept of job analysis, process of job analysis, methods of data collection for job analysis; Job description and job specification Concept of job design, factors affecting job design, Techniques of job design.
UNIT 4: Recruitment, Selection and Socialization: LH 6
Recruitment: Concept Sources of manpower, Process, Methods and Factors affecting recruitment. selection: Concept, process, methods and barriers. Recruitment and selection practices in Nepal. Concept and process of socialization.
UNIT 5: Training and Development: LH 4
Concept of training and development, Importance, process and methods
UNIT 6: Performance Appraisal: LH 4
Concept and process of performance appraisal; methods of performance appraisal: Graphic rating scale, checklist, ranking, paired comparison, management by objective.
UNIT 7: Job Evaluation: LH 3
Concept, purpose and methods of job evaluation.
UNIT 8: Compensation: LH 5
Concept, components, determinants, methods of establishing employee compensation; Compensation practices in Nepal.
UNIT 9: Discipline: LH 4
Concept, Causes, Process and Types of disciplinary problems, disciplinary actions.
UNIT 10: Motivation: LH 7
Meaning, Types, Importance, simple model of Motivation, Motivational tools and their application: monetary and non- monetary tools including the methods of job design- Job Enlargement, Job enrichment and job rotation and quality of work life.
Suggested Readings:
1. Dev Raj Adhikari, Fundamentals of Human Resource Management, Kathmandu: Buddha Academic Publishers / Distributors Pvt. Ltd.
2. G.R. Agrawal, Foundation of Human Resource Management, Kathmandu: M.K. Publisher and Distributors.
3. K Aswathappa, Human Resource and Personnel Management: Text and Cases, New Delhi: Tata McGraw- Hill Publishing Company Limited.
4. Devis Decenzo, and P. Robbins Stephen, Personnel / Human Resource Management, New Delhi: Prencice Hall of India Private Limited.
5. Gary Dessler, Human Resource Management, New Delhi: Pearson Education Pvt. Ltd.
6. S.S Khanka, Human Resource Management: Text and Cases, New Delhi: S Chand and Company Limited.
7. C.B Mamoria,. and S.V. Gankar, A Text Book of Human Resource Management, Mumbai: Himalaya Publishing House.
AREA OF STUDY: CORE
BAC237
Year: 3
Semester: 5
________________________________________
* Continuous
** Duration: 3 hours
Objectives: The course aims to familiarize the students with the fundamental concepts, approaches and techniques of managing human resources in an organization. It also aims to acquaint the students with the underlying concepts and techniques of HRM in Nepal.
Course Contents
UNIT 1: Introduction: LH 5
Concept, scope and objective of HRM; Characteristics and functions of HRM;. Personnel vs HRM; The external and internal environment affecting HRM with special reference to Nepal.
UNIT 2: Human Resource Planning: LH 5
Meaning, objective, importance, HRP process, factors affecting HRP and barriers to HRP, HRP Practices in Nepal.
UNIT 3: Job Analysis and Job Design: LH 5
Concept of job analysis, process of job analysis, methods of data collection for job analysis; Job description and job specification Concept of job design, factors affecting job design, Techniques of job design.
UNIT 4: Recruitment, Selection and Socialization: LH 6
Recruitment: Concept Sources of manpower, Process, Methods and Factors affecting recruitment. selection: Concept, process, methods and barriers. Recruitment and selection practices in Nepal. Concept and process of socialization.
UNIT 5: Training and Development: LH 4
Concept of training and development, Importance, process and methods
UNIT 6: Performance Appraisal: LH 4
Concept and process of performance appraisal; methods of performance appraisal: Graphic rating scale, checklist, ranking, paired comparison, management by objective.
UNIT 7: Job Evaluation: LH 3
Concept, purpose and methods of job evaluation.
UNIT 8: Compensation: LH 5
Concept, components, determinants, methods of establishing employee compensation; Compensation practices in Nepal.
UNIT 9: Discipline: LH 4
Concept, Causes, Process and Types of disciplinary problems, disciplinary actions.
UNIT 10: Motivation: LH 7
Meaning, Types, Importance, simple model of Motivation, Motivational tools and their application: monetary and non- monetary tools including the methods of job design- Job Enlargement, Job enrichment and job rotation and quality of work life.
Suggested Readings:
1. Dev Raj Adhikari, Fundamentals of Human Resource Management, Kathmandu: Buddha Academic Publishers / Distributors Pvt. Ltd.
2. G.R. Agrawal, Foundation of Human Resource Management, Kathmandu: M.K. Publisher and Distributors.
3. K Aswathappa, Human Resource and Personnel Management: Text and Cases, New Delhi: Tata McGraw- Hill Publishing Company Limited.
4. Devis Decenzo, and P. Robbins Stephen, Personnel / Human Resource Management, New Delhi: Prencice Hall of India Private Limited.
5. Gary Dessler, Human Resource Management, New Delhi: Pearson Education Pvt. Ltd.
6. S.S Khanka, Human Resource Management: Text and Cases, New Delhi: S Chand and Company Limited.
7. C.B Mamoria,. and S.V. Gankar, A Text Book of Human Resource Management, Mumbai: Himalaya Publishing House.
FUNDAMENTALS OF TAXATION AND AUDITING
FUNDAMENTALS OF TAXATION AND AUDITING
AREA OF STUDY: CORE
BAC210
Year: 3
Semester: 5
________________________________________
* Continuous
** Duration: 3 hours
Objectives: The basic objective of this course is to provided the students with the basic concepts of taxation and auditing
Part A: Taxation
1. Taxation: concept, types and implication of taxes in National Economy LH 4
2. History of Income Tax Law in Nepal; Income Tax Act, 2058 LH 4
3. Incidence of tax, type of assesses; Basis of charge, Residential status LH 4
4. Value Added Tax: Principles and its application in Nepal. LH 3
Part B: Auditing
1. Introduction: L.H.8
Origin, nature and scope of auditing; Objective of auditing; Advantage of an audit, Accounting, auditing and investigation; Evolution of auditing in Nepal; Classification of audits: private audit, government audit, internal audit, statuary or compulsory audit, partial audit, balance sheet audit, cost audit, Management audit, Operational audit, Interim audit, cash audit.
2. Auditor's Report: L.H.4
Meaning of audit report; contents of audit report; Statutory duties of an auditor for the contents of auditor's report; General and qualified report.
3. The auditor: L.H.3
Rights, duties and liabilities of an auditor, legal position of an auditor
4. Cost audit: L.H.6
Introduction; Definition of cost audit; Objective of cost audit; Advantage of cost audit; Criticism against cost audit; Distinction between cost audit and financial audit; Cost audit report.
5. Government audit: L.H.6
Concept, objective, nature of government audit in Nepal; Distinction between the government audit and commercial audit; Appointment of auditors of government companies; Role of auditor's general in government audit in Nepal.
6. Investigation: L.H.6
Introduction; Essentials for investigation; Definitions; Characteristics of investigation; Difference between investigation and audit; Objective of investigation.
Suggested Reading:
1. Income Tax Act 2058: HMG Ministry of Law and Parliamentary Affairs
2. Income Tax Rules: HMG Inland Revenue Department 2059
3. Rup Khadka: The Nepalese Tax System 2001: Sajha Prakashan, Kathmandu
4. Value Added Tax Act, 2052: HMG Ministry of Law & Parliamentary Affairs
5. Value Added Tax Rules: HMG Inland Revenue Department 2053
6. Bidya Dhar Mallik Nepalko Adhunik Aayakar Pranali: 2060
7. Pushpa Raj Kandel, Nepalko Bartaman Kar Byabastha: Buddha Academic Enterprises Pvt Ltd. Kathmandu 2060
8. Pushpa Raj Kandel, Tax Laws & Tax Planning in Nepal: Buddha Academic Enterprises Pvt Ltd. Kathmandu 2004 2nd Edition
9. T.R.Sharma Auditing: Sahitya Bhavan Agra
10. Walter W. Bigg Practical Auditing:, Allied Publiusher Ltd, NewDelhi
11. Finance Acts: published each year by HMG
12. Nepal Company Act 2053: HMG Ministry of Law & Parliamentary Affairs
AREA OF STUDY: CORE
BAC210
Year: 3
Semester: 5
________________________________________
* Continuous
** Duration: 3 hours
Objectives: The basic objective of this course is to provided the students with the basic concepts of taxation and auditing
Part A: Taxation
1. Taxation: concept, types and implication of taxes in National Economy LH 4
2. History of Income Tax Law in Nepal; Income Tax Act, 2058 LH 4
3. Incidence of tax, type of assesses; Basis of charge, Residential status LH 4
4. Value Added Tax: Principles and its application in Nepal. LH 3
Part B: Auditing
1. Introduction: L.H.8
Origin, nature and scope of auditing; Objective of auditing; Advantage of an audit, Accounting, auditing and investigation; Evolution of auditing in Nepal; Classification of audits: private audit, government audit, internal audit, statuary or compulsory audit, partial audit, balance sheet audit, cost audit, Management audit, Operational audit, Interim audit, cash audit.
2. Auditor's Report: L.H.4
Meaning of audit report; contents of audit report; Statutory duties of an auditor for the contents of auditor's report; General and qualified report.
3. The auditor: L.H.3
Rights, duties and liabilities of an auditor, legal position of an auditor
4. Cost audit: L.H.6
Introduction; Definition of cost audit; Objective of cost audit; Advantage of cost audit; Criticism against cost audit; Distinction between cost audit and financial audit; Cost audit report.
5. Government audit: L.H.6
Concept, objective, nature of government audit in Nepal; Distinction between the government audit and commercial audit; Appointment of auditors of government companies; Role of auditor's general in government audit in Nepal.
6. Investigation: L.H.6
Introduction; Essentials for investigation; Definitions; Characteristics of investigation; Difference between investigation and audit; Objective of investigation.
Suggested Reading:
1. Income Tax Act 2058: HMG Ministry of Law and Parliamentary Affairs
2. Income Tax Rules: HMG Inland Revenue Department 2059
3. Rup Khadka: The Nepalese Tax System 2001: Sajha Prakashan, Kathmandu
4. Value Added Tax Act, 2052: HMG Ministry of Law & Parliamentary Affairs
5. Value Added Tax Rules: HMG Inland Revenue Department 2053
6. Bidya Dhar Mallik Nepalko Adhunik Aayakar Pranali: 2060
7. Pushpa Raj Kandel, Nepalko Bartaman Kar Byabastha: Buddha Academic Enterprises Pvt Ltd. Kathmandu 2060
8. Pushpa Raj Kandel, Tax Laws & Tax Planning in Nepal: Buddha Academic Enterprises Pvt Ltd. Kathmandu 2004 2nd Edition
9. T.R.Sharma Auditing: Sahitya Bhavan Agra
10. Walter W. Bigg Practical Auditing:, Allied Publiusher Ltd, NewDelhi
11. Finance Acts: published each year by HMG
12. Nepal Company Act 2053: HMG Ministry of Law & Parliamentary Affairs
FINANCIAL INSTITUTION AND MARKET
FINANCIAL INSTITUTION AND MARKET
AREA OF STUDY: CORE
BAC310
Year: 3
Semester: 5
________________________________________
* Continuous
** Duration: 3 hours
Objectives: The objective of this course is to provide the students with understanding of the nature and functioning of capital and money markets in Nepal.
Unit 1: Introduction L.H.5
Money and inflation, money and business cycle, money and interest rate, conduct of monetary policy, budget deficits and monetary policy. Financial intermediation, banking and money supply. Financial markets (bond markets, stock markets and foreign exchange market): Meaning and functions of money; Medium of exchange; Unit of account; Store of value; Theoretical and empirical definitions of money. Types of financial systems: Direct and indirect barter; warehouse receipt system; fractional reserve banking system, fiat system, electronic system, fiat system; electronic system.
Unit 2: Functions of Financial Markets: L.H.6
Functions of financial markets; Structure of financial markets; Debt and equity markets; Primary and secondary markets; Exchange and over the counter markets; Money and capital markets; Functions of financial intermediaries; Financial markets instruments: Money markets instruments: Treasury bills; commercial paper; negotiable certificate of deposit; banker's acceptance; government bonds, euro-dollars; interest rate in the money markets, capital markets instruments.
Unit 3: Interest Analysis: L.H.6
Time value of money; Compounding of single and multiple payments, presents value of single and multiple payments, determination of interest rates. Interest practices-annual percentage rates, add-on and discount rates, effective interest rates- frequency of compounding and effective interest rates; Determinants of the general level of interest rates; Supply of funds and demand for funds. Inflation and interest rates; Interest rate differentials; Term structure of interest rates; Risk and required rates of return; Forecasting interest rates; Value: fixed income assets; equity securities
Unit 4: Risks of Financial Intermediation: L.H.4
Interest rate risk, Market Risk, Credit Risk, Off-balance sheet risk, technology and operational risk , Foreign exchange risk, country risk, liquidity risk, insolvency risk, other risk and interaction of risk.
Unit 5: Financial Statement Analysis of Financial Intermediaries L.H.6
Common size financial statements, ratio analysis- liquidity, profitability, return on equity, return on total assets, equity capital ratio, spread, net operating cost ratio, short-term investments to total assets, purchased liabilities to total assets, credit quality, credit loss provision to total assets, credit loss reserves total assets, capital adequacy, equity capital ratio.
Unit 6: Asset and Liability Management L.H.5
Types of assets and liabilities: Considerations in asset-liability management-profitability, liquidity, risk, flexibility and regulatory requirements; Principles of asset-liability structure management: profitability; liquidity, interest rate risk; business risk.
Unit 7: Liquidity and Interest Rate Risk Management: L.H.5
Liquidity management- reserve requirements, methods to meet liquidity needs, liquidity measurement, flow approaches to liquidity measurement, liquidity gap analysis; Interest rate risk management: measurement of interest rate risk, duration, tools for managing interest rate risk.
Unit 8: Capital Adequacy and Required Returns: L.H.6
Capital adequacy; Functions of capital; types of capital; Measurement of capital adequacy; ratio approach to capital adequacy ; Required returns for depository institutions; Cost of equity, cost of capital notes and debenture; cost of time and saving deposits; cost of non-interest bearing deposits; required return on assets, spread management and required return.
Unit 9: Loan Management: L.H.5
The credit cycle; types of loans; loan profitability management - timing and profitability. Assignment of joint costs; credit decisions - individual credit decisions, credit decisions for commercial loans, Monitoring loan profitability.
Suggested Reading
1. Charles Henning, Financial Markets and Economy, PHI
2. Fred Yeager and Neil Seitz, Financial Institutions Management Prentice hall
3. Frederic Mishkin, Money, Banking and Financial Markets, Harper Collins Publishers
4. Ronald Kidwell and Peterson, Financial Institutions, Markets & Money Dryden Press
5. T. Robinson and DD Wightman, Financial Markets: The Accumulation and Allocation of Wealth(McGraw Hill)
6. Saunders and Cornett , Financial Institutions Management, McGraw Hill
AREA OF STUDY: CORE
BAC310
Year: 3
Semester: 5
________________________________________
* Continuous
** Duration: 3 hours
Objectives: The objective of this course is to provide the students with understanding of the nature and functioning of capital and money markets in Nepal.
Unit 1: Introduction L.H.5
Money and inflation, money and business cycle, money and interest rate, conduct of monetary policy, budget deficits and monetary policy. Financial intermediation, banking and money supply. Financial markets (bond markets, stock markets and foreign exchange market): Meaning and functions of money; Medium of exchange; Unit of account; Store of value; Theoretical and empirical definitions of money. Types of financial systems: Direct and indirect barter; warehouse receipt system; fractional reserve banking system, fiat system, electronic system, fiat system; electronic system.
Unit 2: Functions of Financial Markets: L.H.6
Functions of financial markets; Structure of financial markets; Debt and equity markets; Primary and secondary markets; Exchange and over the counter markets; Money and capital markets; Functions of financial intermediaries; Financial markets instruments: Money markets instruments: Treasury bills; commercial paper; negotiable certificate of deposit; banker's acceptance; government bonds, euro-dollars; interest rate in the money markets, capital markets instruments.
Unit 3: Interest Analysis: L.H.6
Time value of money; Compounding of single and multiple payments, presents value of single and multiple payments, determination of interest rates. Interest practices-annual percentage rates, add-on and discount rates, effective interest rates- frequency of compounding and effective interest rates; Determinants of the general level of interest rates; Supply of funds and demand for funds. Inflation and interest rates; Interest rate differentials; Term structure of interest rates; Risk and required rates of return; Forecasting interest rates; Value: fixed income assets; equity securities
Unit 4: Risks of Financial Intermediation: L.H.4
Interest rate risk, Market Risk, Credit Risk, Off-balance sheet risk, technology and operational risk , Foreign exchange risk, country risk, liquidity risk, insolvency risk, other risk and interaction of risk.
Unit 5: Financial Statement Analysis of Financial Intermediaries L.H.6
Common size financial statements, ratio analysis- liquidity, profitability, return on equity, return on total assets, equity capital ratio, spread, net operating cost ratio, short-term investments to total assets, purchased liabilities to total assets, credit quality, credit loss provision to total assets, credit loss reserves total assets, capital adequacy, equity capital ratio.
Unit 6: Asset and Liability Management L.H.5
Types of assets and liabilities: Considerations in asset-liability management-profitability, liquidity, risk, flexibility and regulatory requirements; Principles of asset-liability structure management: profitability; liquidity, interest rate risk; business risk.
Unit 7: Liquidity and Interest Rate Risk Management: L.H.5
Liquidity management- reserve requirements, methods to meet liquidity needs, liquidity measurement, flow approaches to liquidity measurement, liquidity gap analysis; Interest rate risk management: measurement of interest rate risk, duration, tools for managing interest rate risk.
Unit 8: Capital Adequacy and Required Returns: L.H.6
Capital adequacy; Functions of capital; types of capital; Measurement of capital adequacy; ratio approach to capital adequacy ; Required returns for depository institutions; Cost of equity, cost of capital notes and debenture; cost of time and saving deposits; cost of non-interest bearing deposits; required return on assets, spread management and required return.
Unit 9: Loan Management: L.H.5
The credit cycle; types of loans; loan profitability management - timing and profitability. Assignment of joint costs; credit decisions - individual credit decisions, credit decisions for commercial loans, Monitoring loan profitability.
Suggested Reading
1. Charles Henning, Financial Markets and Economy, PHI
2. Fred Yeager and Neil Seitz, Financial Institutions Management Prentice hall
3. Frederic Mishkin, Money, Banking and Financial Markets, Harper Collins Publishers
4. Ronald Kidwell and Peterson, Financial Institutions, Markets & Money Dryden Press
5. T. Robinson and DD Wightman, Financial Markets: The Accumulation and Allocation of Wealth(McGraw Hill)
6. Saunders and Cornett , Financial Institutions Management, McGraw Hill
FIELD REPORT WRITING
FIELD REPORT WRITING
AREA OF STUDY: CORE
BAC211
Year: 3
Semester: 5
________________________________________
* Continuous
** Duration: 3 hours
Course objective:
The basic objective of this course is to impart the students with the skills of systematic writing and presentation of a report on a field visit of a firm, an industry, or an institution. This course enables the students to write and present a fact-based report on their investigation of a problem area of business operations.
Description of course:
This course emphasizes the practical application of the course Research Methodology already taught in the previous semester. In this course, students are required to visit a firm, an industry, or an institution and observe the area (of the business's operation e.g., purchasing, production, marketing, finance, accounting, personnel, office, etc.) of their interest. The students can use different methods of information and data collection (e.g., interview, questionnaire, check list, etc.). The appropriate method of data collection to be used may be decided in consultation with the concerned teachers. After the relevant data have been collected, the students are required to prepare a written report on their study. Upon completion of the report, the students are required to present the report in the seminar organized by the Campus/College. The whole process of field report writing and presentation should be undertaken in consultation with the concerned teacher designated as field report supervisor by the Campus/College.
Activities required by the course:
A. Classroom activities by teacher:
1. A general introduction of field report writing, its purpose, kind of skills to be developed among students. TH1
2. Process (steps to be taken) of preparing field report writing. TH1
3. Methods and techniques of information and data collection. TH1
4. Process of conducting group discussion, interview, & preparing a questionnaire, check list TH2
5. Format of the field report TH1
B. Field visit activities:
• Before the students go for the field visit, they have to be sure of what area of business operation should be studied. The area of business operation for their study may include purchasing, production, inventory, finance, accounting, sales, marketing, human resource, industrial relations, and so on.
• They should also work out beforehand about the kind of data they would need for their study. Thereafter, they have to prepare themselves for the systematic study of that area. They can make a study plan.
• Upon their visit, they can use the appropriate method of data collection (e.g., group discussion with the managers and staff, interview, questionnaire, check list, etc.) for their study.
• The students have to take notes of everything that they think relevant for their study. If they have any query or question, they should ask about it unhesitatingly with the concerned person of the firm they visit. They can also ask for printed and published documents such as Annual Reports, promotional leaflets, brochures, and so on.
C. Report writing activities:
The report is the end product of the entire process of field visit. This is the outcome, which will be evaluated and awarded marks by the examiners. Therefore, the report should be well-organized piece of written work. It should be well-formatted and organized in the main three chapters as mentioned below:
Chapter 1: Introduction:
• Introduction
• Area of study
• Issues to be addressed/questions to be answered
• Objective of study
• Need of study
• Organization of study.
Chapter 2: Presentation and Analysis of Data
• Presentation of data/figures in tables, charts, graphs, etc.
• Analysis of data/figure by using some tools (e.g., accounting,
Financial and statistical tools)
Major findings
Chapter 3: Summary and Conclusion
• A brief Summary of the report
• Major conclusions derived from the analysis of data.
• Suggestions (if any)
The report should be written in about 3,000 words . The report shall carry 80 percent of the full marks and is awarded marks fully by the external examiners appointed by the Controller of Examinations of Purbachal University.
D. Presentation activities:
Once the writing of field report is completed, it should be properly computer-typed, bound and submitted to the Campus/College in three copies. On the date fixed by the Campus/College, the students should individually present their reports in the seminar organized by the concerned Campus/College. They can use the overhead projector (OHP) or multi-media projector whatever is available in their Campus/College for their presentation purpose. The students should also learn how to prepare transparent sheets for the OHP and use computer power point for their presentation. The students should be precise, clear, confident and effective in their presentation.
The presentation of the report shall carry 20 percent of full marks and will be awarded internally by the concerned faculty at the Campus/College.
E. Evaluation of Report:
• The evaluation of the field study report will be made internally and externally. 20 percent of full marks shall be awarded internally by the faculty of the concerned Campus/College at the presentation of report by the students
• 80 percent of full marks shall be awarded externally by examiner/s appointed by the Office of the Examinations Management, Purbanchal University.
• Two copies of written report shall reach the Office of Examinations Management, Purbanchal University, Biratnagar along with the Examination Forms of the students of the Fifth Semester together with the marks awarded internally at the presentation at their respective Campus/College.
• If any student fails to submit and present the report on time, s/he will be regarded as absentee and will be treated as chance or make-up examinee whenever s/he submits and presents it next time.
AREA OF STUDY: CORE
BAC211
Year: 3
Semester: 5
________________________________________
* Continuous
** Duration: 3 hours
Course objective:
The basic objective of this course is to impart the students with the skills of systematic writing and presentation of a report on a field visit of a firm, an industry, or an institution. This course enables the students to write and present a fact-based report on their investigation of a problem area of business operations.
Description of course:
This course emphasizes the practical application of the course Research Methodology already taught in the previous semester. In this course, students are required to visit a firm, an industry, or an institution and observe the area (of the business's operation e.g., purchasing, production, marketing, finance, accounting, personnel, office, etc.) of their interest. The students can use different methods of information and data collection (e.g., interview, questionnaire, check list, etc.). The appropriate method of data collection to be used may be decided in consultation with the concerned teachers. After the relevant data have been collected, the students are required to prepare a written report on their study. Upon completion of the report, the students are required to present the report in the seminar organized by the Campus/College. The whole process of field report writing and presentation should be undertaken in consultation with the concerned teacher designated as field report supervisor by the Campus/College.
Activities required by the course:
A. Classroom activities by teacher:
1. A general introduction of field report writing, its purpose, kind of skills to be developed among students. TH1
2. Process (steps to be taken) of preparing field report writing. TH1
3. Methods and techniques of information and data collection. TH1
4. Process of conducting group discussion, interview, & preparing a questionnaire, check list TH2
5. Format of the field report TH1
B. Field visit activities:
• Before the students go for the field visit, they have to be sure of what area of business operation should be studied. The area of business operation for their study may include purchasing, production, inventory, finance, accounting, sales, marketing, human resource, industrial relations, and so on.
• They should also work out beforehand about the kind of data they would need for their study. Thereafter, they have to prepare themselves for the systematic study of that area. They can make a study plan.
• Upon their visit, they can use the appropriate method of data collection (e.g., group discussion with the managers and staff, interview, questionnaire, check list, etc.) for their study.
• The students have to take notes of everything that they think relevant for their study. If they have any query or question, they should ask about it unhesitatingly with the concerned person of the firm they visit. They can also ask for printed and published documents such as Annual Reports, promotional leaflets, brochures, and so on.
C. Report writing activities:
The report is the end product of the entire process of field visit. This is the outcome, which will be evaluated and awarded marks by the examiners. Therefore, the report should be well-organized piece of written work. It should be well-formatted and organized in the main three chapters as mentioned below:
Chapter 1: Introduction:
• Introduction
• Area of study
• Issues to be addressed/questions to be answered
• Objective of study
• Need of study
• Organization of study.
Chapter 2: Presentation and Analysis of Data
• Presentation of data/figures in tables, charts, graphs, etc.
• Analysis of data/figure by using some tools (e.g., accounting,
Financial and statistical tools)
Major findings
Chapter 3: Summary and Conclusion
• A brief Summary of the report
• Major conclusions derived from the analysis of data.
• Suggestions (if any)
The report should be written in about 3,000 words . The report shall carry 80 percent of the full marks and is awarded marks fully by the external examiners appointed by the Controller of Examinations of Purbachal University.
D. Presentation activities:
Once the writing of field report is completed, it should be properly computer-typed, bound and submitted to the Campus/College in three copies. On the date fixed by the Campus/College, the students should individually present their reports in the seminar organized by the concerned Campus/College. They can use the overhead projector (OHP) or multi-media projector whatever is available in their Campus/College for their presentation purpose. The students should also learn how to prepare transparent sheets for the OHP and use computer power point for their presentation. The students should be precise, clear, confident and effective in their presentation.
The presentation of the report shall carry 20 percent of full marks and will be awarded internally by the concerned faculty at the Campus/College.
E. Evaluation of Report:
• The evaluation of the field study report will be made internally and externally. 20 percent of full marks shall be awarded internally by the faculty of the concerned Campus/College at the presentation of report by the students
• 80 percent of full marks shall be awarded externally by examiner/s appointed by the Office of the Examinations Management, Purbanchal University.
• Two copies of written report shall reach the Office of Examinations Management, Purbanchal University, Biratnagar along with the Examination Forms of the students of the Fifth Semester together with the marks awarded internally at the presentation at their respective Campus/College.
• If any student fails to submit and present the report on time, s/he will be regarded as absentee and will be treated as chance or make-up examinee whenever s/he submits and presents it next time.
BUSINESS LAW
BUSINESS LAW
AREA OF STUDY: CORE
BAC231
Year: 3
Semester: 5
________________________________________
* Continuous
** Duration: 3 hours
Objectives:
This course aims to develop an understanding of the regulations affecting business operations and transactions .
Course Contents:
Unit I: Introduction: L.H.5
Meaning and nature of law; Concept & importance of BL, Sources of Nepalese business law.
Unit II: Law of Contract: L.H.18
Meaning, nature and essentials of a valid contract, Meaning and essential rules of valid offer and an acceptance; Definition and rules of consideration; Contractual capacity, general rule and exceptions, minor, unsound mind and disqualified persons; Meaning and importance of free consent; Meaning and rules of contingent contract. Distinction between contingent contract and wagering agreement; Performance of contract; Termination and discharge of contract; Remedies of breach of contract; Evolution of contract law in Nepal.
Unit III: Bailment and Pledge: L.H.5
Meaning and features of bailment and pledge; Distinction between bailment and pledge; Right and duties of bailor and bailee ; Pawner and pawnee Rights and duties of finder of lost goods
Unit IV: Indemnity and Guarantee: L.H.5
Meaning of contract of indemnity; Rights and duties of indemnifier and indemnity holder; Meaning and types of guarantee; Rights and liabilities of surety; Discharge of surety's liability; Distinction between indemnity and guarantee.
Unit V: Contract of Agency: L.H.5
Meaning and nature of agency; Creation of agency; Classification of agents; Termination of agency; Provisions of Nepal Agency Act, 2014 and Agency Rules, 2019.
Unit VI: Introduction to Sales: L.H.5
Nature of sales contract; Difference between sales and agreement to sell; Transfer of title and risk of loss; Conditions and warranties; Performance of contract of sale of goods; unpaid seller.
Unit VII: Law of Negotiable Instruments: L.H.5
Concept and importance of negotiable instruments; Difference between promissory notes and bill of exchange; Meaning of holder and holder in due course; Discharge of negotiable instruments;
Suggested Readings:
1. W.R Anson, Anson's Law of Contract, Oxford University Press, London.
2. L.Y.Robertson Smith, G.G.Mann, R.A. & Roberts Business Law, West Publishing Co. Chicago
3. S.R Bahl,. Business Law, Kitab Mahal, Alahabad.
4. S.B Karki, B.P Mishra., Business Law, Aayush Publication, Ktm, Nepal.
5. 1fO{Gb|axfb'/ >]i7, Joj;fosf] sfg"gL jftfj/0f,, k}/jL k|sfzg, sf7df08f}{, g]kfn .
6. M.C.Kuchhal, Mercantile Law, Bikas Publishing House, New Delhi (Reprint 1999)
7. Satyanarayan, Kalika, Business Law, Buddha Academic Enterprise, Kathmandu
8. Prevailing Nepal Contract Act 056, Agency Act 2014, Agency Rules 2019, Nepal Negotiable Instruments Act 2034
AREA OF STUDY: CORE
BAC231
Year: 3
Semester: 5
________________________________________
* Continuous
** Duration: 3 hours
Objectives:
This course aims to develop an understanding of the regulations affecting business operations and transactions .
Course Contents:
Unit I: Introduction: L.H.5
Meaning and nature of law; Concept & importance of BL, Sources of Nepalese business law.
Unit II: Law of Contract: L.H.18
Meaning, nature and essentials of a valid contract, Meaning and essential rules of valid offer and an acceptance; Definition and rules of consideration; Contractual capacity, general rule and exceptions, minor, unsound mind and disqualified persons; Meaning and importance of free consent; Meaning and rules of contingent contract. Distinction between contingent contract and wagering agreement; Performance of contract; Termination and discharge of contract; Remedies of breach of contract; Evolution of contract law in Nepal.
Unit III: Bailment and Pledge: L.H.5
Meaning and features of bailment and pledge; Distinction between bailment and pledge; Right and duties of bailor and bailee ; Pawner and pawnee Rights and duties of finder of lost goods
Unit IV: Indemnity and Guarantee: L.H.5
Meaning of contract of indemnity; Rights and duties of indemnifier and indemnity holder; Meaning and types of guarantee; Rights and liabilities of surety; Discharge of surety's liability; Distinction between indemnity and guarantee.
Unit V: Contract of Agency: L.H.5
Meaning and nature of agency; Creation of agency; Classification of agents; Termination of agency; Provisions of Nepal Agency Act, 2014 and Agency Rules, 2019.
Unit VI: Introduction to Sales: L.H.5
Nature of sales contract; Difference between sales and agreement to sell; Transfer of title and risk of loss; Conditions and warranties; Performance of contract of sale of goods; unpaid seller.
Unit VII: Law of Negotiable Instruments: L.H.5
Concept and importance of negotiable instruments; Difference between promissory notes and bill of exchange; Meaning of holder and holder in due course; Discharge of negotiable instruments;
Suggested Readings:
1. W.R Anson, Anson's Law of Contract, Oxford University Press, London.
2. L.Y.Robertson Smith, G.G.Mann, R.A. & Roberts Business Law, West Publishing Co. Chicago
3. S.R Bahl,. Business Law, Kitab Mahal, Alahabad.
4. S.B Karki, B.P Mishra., Business Law, Aayush Publication, Ktm, Nepal.
5. 1fO{Gb|axfb'/ >]i7, Joj;fosf] sfg"gL jftfj/0f,, k}/jL k|sfzg, sf7df08f}{, g]kfn .
6. M.C.Kuchhal, Mercantile Law, Bikas Publishing House, New Delhi (Reprint 1999)
7. Satyanarayan, Kalika, Business Law, Buddha Academic Enterprise, Kathmandu
8. Prevailing Nepal Contract Act 056, Agency Act 2014, Agency Rules 2019, Nepal Negotiable Instruments Act 2034
SMALL BUSINESS ENTREPRENEURSHIP
SMALL BUSINESS ENTREPRENEURSHIP
AREA OF STUDY: CORE
BBA-213
Year: 2
Semester: 4
________________________________________
* Continuous
** Duration: 3 hours
Objectives
After the completion of this course, the students will gain basic knowledge about the concept of small business as well as entrepreneurship in Nepalese context and will provide a base for advanced study in the field.
Unit 1: Introduction L. H. 8
a. Concept of Small Business: Evolution, Meaning, Importance, Classification, Advantages, Characteristics, Challenges and Opportunities of Small Business
b. Organizational overview of small business: Organizational phases of growth, differences between large and small business.
Unit 2: Entrepreneurship and Small Business success L. H. 5
a. Entrepreneurs and Entrepreneurship
b. The Characteristics of Small Business Person
c. Measuring Success in Small Business
d. Challenges and Problems in Small Business
e. Reasons for the Failure of Small Business
Unit 3: Strategy and Policy for Small Business L. H. 8
a. Meaning of Strategy and Policy
b. Strategic Planning Process
c. Major kinds of Strategy and Policies
d. Successful Implementation of Strategies
e. Strategic Planning Factors
Unit 4: Business Plan & Decision Making L. H. 6
a. Elements of a Business Plan
b. Business Plan Development
c. Concept and Types of Decision Making
d. Decision Making Process
e. The process of Setting up a Small-Scale Industry
Unit 5: Forming the Business L. H. 8
a. Concept and formation of Sole Proprietorship, Partnership, Limited and Private Limited Companies and Co-operatives
b. Ways of exploiting business ideas
c. Buying an Existing Business or Franchise: Evaluating Opportunities, Determining Business Worth
d. Starting a New Business of Franchise: Evaluating Start up Business Opportunities, Merits and Demerits of Franchises.
Unit 6: Finance for Small Business L. H. 5
a. Concepts of Capital Structure and Working Capital
b. Institutions Assisting Small Business: Advisory bodies, Government Institutions, Corporate Institutions
c. Institutional Finance for Small Business: Development Banks, Commercial Banks and Rural Development Banks
d. Problems Faced in Raising Finance
Unit 7: Small Business in Nepal L. H. 8
a. Reasons for Survival of Small Business in Nepal
b. Challenges of Small Business in Nepal
c. Over-coming Existing Problems of Small Business in Nepal
d. Role Played by Department of Industry (HMG) in fostering Small Business in Nepal.
e. Role of FNCCI
f. Industrial Enterprise Act
Suggested Readings
1. Dan Steinhoft and Tohn f. Burgess, 'Small Business Management Fundamentals', Mc Graw Hill
2. Colin Barrow, 'The Essence of Small Business', PHI, New Delhi
3. Vasant Desai, 'Management of Small Scale Industry', Himalayan Publishing House, Mumbai
4. Heinz Weihrick, Harold Koontz, 'Management a Global Perspective, Tata Mc Graw Hill
5. Industrial Enterprise Act HMG Press.
AREA OF STUDY: CORE
BBA-213
Year: 2
Semester: 4
________________________________________
* Continuous
** Duration: 3 hours
Objectives
After the completion of this course, the students will gain basic knowledge about the concept of small business as well as entrepreneurship in Nepalese context and will provide a base for advanced study in the field.
Unit 1: Introduction L. H. 8
a. Concept of Small Business: Evolution, Meaning, Importance, Classification, Advantages, Characteristics, Challenges and Opportunities of Small Business
b. Organizational overview of small business: Organizational phases of growth, differences between large and small business.
Unit 2: Entrepreneurship and Small Business success L. H. 5
a. Entrepreneurs and Entrepreneurship
b. The Characteristics of Small Business Person
c. Measuring Success in Small Business
d. Challenges and Problems in Small Business
e. Reasons for the Failure of Small Business
Unit 3: Strategy and Policy for Small Business L. H. 8
a. Meaning of Strategy and Policy
b. Strategic Planning Process
c. Major kinds of Strategy and Policies
d. Successful Implementation of Strategies
e. Strategic Planning Factors
Unit 4: Business Plan & Decision Making L. H. 6
a. Elements of a Business Plan
b. Business Plan Development
c. Concept and Types of Decision Making
d. Decision Making Process
e. The process of Setting up a Small-Scale Industry
Unit 5: Forming the Business L. H. 8
a. Concept and formation of Sole Proprietorship, Partnership, Limited and Private Limited Companies and Co-operatives
b. Ways of exploiting business ideas
c. Buying an Existing Business or Franchise: Evaluating Opportunities, Determining Business Worth
d. Starting a New Business of Franchise: Evaluating Start up Business Opportunities, Merits and Demerits of Franchises.
Unit 6: Finance for Small Business L. H. 5
a. Concepts of Capital Structure and Working Capital
b. Institutions Assisting Small Business: Advisory bodies, Government Institutions, Corporate Institutions
c. Institutional Finance for Small Business: Development Banks, Commercial Banks and Rural Development Banks
d. Problems Faced in Raising Finance
Unit 7: Small Business in Nepal L. H. 8
a. Reasons for Survival of Small Business in Nepal
b. Challenges of Small Business in Nepal
c. Over-coming Existing Problems of Small Business in Nepal
d. Role Played by Department of Industry (HMG) in fostering Small Business in Nepal.
e. Role of FNCCI
f. Industrial Enterprise Act
Suggested Readings
1. Dan Steinhoft and Tohn f. Burgess, 'Small Business Management Fundamentals', Mc Graw Hill
2. Colin Barrow, 'The Essence of Small Business', PHI, New Delhi
3. Vasant Desai, 'Management of Small Scale Industry', Himalayan Publishing House, Mumbai
4. Heinz Weihrick, Harold Koontz, 'Management a Global Perspective, Tata Mc Graw Hill
5. Industrial Enterprise Act HMG Press.
RESEARCH METHODS
RESEARCH METHODS
AREA OF STUDY: CORE
BAG 123
Year: 2
Semester: 4
________________________________________
* Continuous
** Duration: 3 hours
Objective
This course helps students
1. to understand the fundamental concept of Research Methodology
2. to learn how to accomplish the project work and
3. to learn how to prepare the term paper and report
Course Contents
Unit 1: Introduction to Research and Project Work L. H. 10
Meaning of Research, Applied and Fundamental Research, Scientific Research Process, Management Research Methods: Action Research, Evaluation Research, Managerial Research. Meaning of Project Work, Objectives of Project Work, Methods of Field and Project Work: Exploratory/Descriptive, Case Study, Feasible Study, Small- Scale Survey.
Unit 2: Proposal Preparation and Submission L. H. 3
Topic Selection, Research Problem, Review of Literature, Statement of Objectives, Format of Stating Hypothesis, Research Questions, Submitting a Research Proposal.
Unit 3: Research Design L. H. 5
Concept of Research Design, Elements of Research Design, Types of Research Design: Historical, Descriptive, Developmental, Case Study, Co-relational, Causal- Comparative and Action Research Design.
Unit 4: Measurement and Sealing L. H. 6
Types of Variables: Dependent, Independent and Intervening Variables, Scales of Measurement: Nominal, Ordinal, Interval and Ratio Scale, the construction of Attitude and Social Scales (Likert-Type, Thurstone and Guttman Scaling), Reliability and Validity of Measurements.
Unit 5: Sampling Process and Data Collection L. H. 12
Sampling and its significance in Research, Types of Sampling, Probability and Non- Probability Sampling: Stratified, Systematic, Cluster, Multistage, Judgment, Quota, Convenience, and Sequential sampling, Sampling Error and Non- Sampling Error, Determination of Sample Size in Estimating Population Mean and Proportion. Primary and Secondary Data, Use of Secondary Data, Methods of Collecting Primary Data: Interviewing, Questionnaire and Observation.
Unit 6: Testing of Statistical Hypothesis L. H. 6
Statistical Hypothesis, Level of Significance, Difference between Parametric and Non- Parametric tests. Use of z-Distribution in Hypothesis Testing of Population Mean and Population Proportion in one-Sample Case.
Unit 7: Writing the Research Report L. H. 6
Purpose of Writing a Report, Contents and Style of Report, Types of Report: Descriptive and Analytical Report, Presenting Data, Table and Figures in Report, Use of Quotations, Abbreviations, Rules of Typography (font, size, margin, spacing of paragraph etc)
Suggested Readings:
1. Pant, Prem R, Field Work Assignment and Report Writing
2. Kerlinger, Fred N, Foundations of Behavioral Research
3. Howard K. Wolf, P. R. Pant, Social Science Research and Thesis Writing 2nd Edition, Ghosh B. N. Scientific Method and Social Research.
AREA OF STUDY: CORE
BAG 123
Year: 2
Semester: 4
________________________________________
* Continuous
** Duration: 3 hours
Objective
This course helps students
1. to understand the fundamental concept of Research Methodology
2. to learn how to accomplish the project work and
3. to learn how to prepare the term paper and report
Course Contents
Unit 1: Introduction to Research and Project Work L. H. 10
Meaning of Research, Applied and Fundamental Research, Scientific Research Process, Management Research Methods: Action Research, Evaluation Research, Managerial Research. Meaning of Project Work, Objectives of Project Work, Methods of Field and Project Work: Exploratory/Descriptive, Case Study, Feasible Study, Small- Scale Survey.
Unit 2: Proposal Preparation and Submission L. H. 3
Topic Selection, Research Problem, Review of Literature, Statement of Objectives, Format of Stating Hypothesis, Research Questions, Submitting a Research Proposal.
Unit 3: Research Design L. H. 5
Concept of Research Design, Elements of Research Design, Types of Research Design: Historical, Descriptive, Developmental, Case Study, Co-relational, Causal- Comparative and Action Research Design.
Unit 4: Measurement and Sealing L. H. 6
Types of Variables: Dependent, Independent and Intervening Variables, Scales of Measurement: Nominal, Ordinal, Interval and Ratio Scale, the construction of Attitude and Social Scales (Likert-Type, Thurstone and Guttman Scaling), Reliability and Validity of Measurements.
Unit 5: Sampling Process and Data Collection L. H. 12
Sampling and its significance in Research, Types of Sampling, Probability and Non- Probability Sampling: Stratified, Systematic, Cluster, Multistage, Judgment, Quota, Convenience, and Sequential sampling, Sampling Error and Non- Sampling Error, Determination of Sample Size in Estimating Population Mean and Proportion. Primary and Secondary Data, Use of Secondary Data, Methods of Collecting Primary Data: Interviewing, Questionnaire and Observation.
Unit 6: Testing of Statistical Hypothesis L. H. 6
Statistical Hypothesis, Level of Significance, Difference between Parametric and Non- Parametric tests. Use of z-Distribution in Hypothesis Testing of Population Mean and Population Proportion in one-Sample Case.
Unit 7: Writing the Research Report L. H. 6
Purpose of Writing a Report, Contents and Style of Report, Types of Report: Descriptive and Analytical Report, Presenting Data, Table and Figures in Report, Use of Quotations, Abbreviations, Rules of Typography (font, size, margin, spacing of paragraph etc)
Suggested Readings:
1. Pant, Prem R, Field Work Assignment and Report Writing
2. Kerlinger, Fred N, Foundations of Behavioral Research
3. Howard K. Wolf, P. R. Pant, Social Science Research and Thesis Writing 2nd Edition, Ghosh B. N. Scientific Method and Social Research.
ORGANIZATION BEHAVIOR
ORGANIZATION BEHAVIOR
AREA OF STUDY: CORE
BAC 243
Year: 2
Semester: 4
________________________________________
* Continuous
** Duration: 3 hours
Objective
The course intends to provide a conceptual framework to understand behavioral aspects of people in organizational context.
Unit 1: Introduction L. H. 5
Organization Behavior Concept, the Historical Evolution of Organizational Behavior, Organizational Behavior as Interdisciplinary field, Challenges and Opportunities for Organizational Behavior, Emerging Trends in Organizational Behavior.
Unit 2: Perception L H. 4
Concept, Perceptual Process, Factors Influencing Perception, Percepti and Individual Decision Making.
Unit 3: Learning L. H. 4
Concept, Steps in Learning, Models of learning, Principles of Learning, Behavior Modification
Unit 4: Personality L. H. 5
Concept, Personality Traits- Primary source traits and "Big Five" Personality Traits, Determinants of Personality, Major Personality Attributes Influencing Organizational Behavior, Matching Personality and jobs.
Unit 5: Motivation L. H. 6
Concept and Process- Theories of Motivation: Need Hierarchy Theory, Dual Factor Theory, Achievement Motivation Theory, ERG Theory, Expectancy Theory and Equity Theory.
Unit 6: Group in Organization L. H. 5
Concept, Types, Group formation process, Formal and Informal Group, Nature and Significance of Informal Group, Group Structure- Concept, the Structural Variables: Leadership, Roles, Status, Norms, size, composition cohesiveness, Group decision making, Issues Relating to Group Decision Making, Improving Group Decision making.
Unit 7: Leadership L. H. 5
Concept and Nature, Leadership theories: Trait, Behavioral and Situational Theory (Great Man Theory, Ohio State Studies, University of Michigan Studies and Fiedler's Contingency Theory)
Unit 8: Communication L. H. 4
Concept, Process, Barriers to Effective Communication, Overcoming the Barriers
Unit 9: Conflict Management L. H. 5
Concept, Process, Nature and Types of Inter-Group conflict, Sources of conflict, Approaches to conflict management- Interpersonal Conflict Management Approach and Structural conflict management approach.
Unit 10: Organizational Change and Development L. H. 5
Concept of Change, Forces for Change, Resistance to Change, Overcoming Barriers to Change, Organizational Development Concept, Process and Prerequisites of Organizational Development.
Suggested Readings:
1. Stephen P. Robbins- Organizational Behavior: 9th Edition Prentice Hall of India, New Delhi
2. Joe Kelly- Organizational Behavior: An Existential System Approach (1st Edition Revised)- Richard D. Irwin Inc. USA, 1974
3. Fred Luthans- Organizational Behavior, MCH Book Company, New York, 1989
4. Dr. Govind Ram Agrawal- Organizational Behavior in Nepal, M. K. Publishers and Distributors, Kathmandu.
5. Dr. Dev Raj Adhikari- Organizational Behavior- Buddha Academic Enterprises, Kathmandu.
AREA OF STUDY: CORE
BAC 243
Year: 2
Semester: 4
________________________________________
* Continuous
** Duration: 3 hours
Objective
The course intends to provide a conceptual framework to understand behavioral aspects of people in organizational context.
Unit 1: Introduction L. H. 5
Organization Behavior Concept, the Historical Evolution of Organizational Behavior, Organizational Behavior as Interdisciplinary field, Challenges and Opportunities for Organizational Behavior, Emerging Trends in Organizational Behavior.
Unit 2: Perception L H. 4
Concept, Perceptual Process, Factors Influencing Perception, Percepti and Individual Decision Making.
Unit 3: Learning L. H. 4
Concept, Steps in Learning, Models of learning, Principles of Learning, Behavior Modification
Unit 4: Personality L. H. 5
Concept, Personality Traits- Primary source traits and "Big Five" Personality Traits, Determinants of Personality, Major Personality Attributes Influencing Organizational Behavior, Matching Personality and jobs.
Unit 5: Motivation L. H. 6
Concept and Process- Theories of Motivation: Need Hierarchy Theory, Dual Factor Theory, Achievement Motivation Theory, ERG Theory, Expectancy Theory and Equity Theory.
Unit 6: Group in Organization L. H. 5
Concept, Types, Group formation process, Formal and Informal Group, Nature and Significance of Informal Group, Group Structure- Concept, the Structural Variables: Leadership, Roles, Status, Norms, size, composition cohesiveness, Group decision making, Issues Relating to Group Decision Making, Improving Group Decision making.
Unit 7: Leadership L. H. 5
Concept and Nature, Leadership theories: Trait, Behavioral and Situational Theory (Great Man Theory, Ohio State Studies, University of Michigan Studies and Fiedler's Contingency Theory)
Unit 8: Communication L. H. 4
Concept, Process, Barriers to Effective Communication, Overcoming the Barriers
Unit 9: Conflict Management L. H. 5
Concept, Process, Nature and Types of Inter-Group conflict, Sources of conflict, Approaches to conflict management- Interpersonal Conflict Management Approach and Structural conflict management approach.
Unit 10: Organizational Change and Development L. H. 5
Concept of Change, Forces for Change, Resistance to Change, Overcoming Barriers to Change, Organizational Development Concept, Process and Prerequisites of Organizational Development.
Suggested Readings:
1. Stephen P. Robbins- Organizational Behavior: 9th Edition Prentice Hall of India, New Delhi
2. Joe Kelly- Organizational Behavior: An Existential System Approach (1st Edition Revised)- Richard D. Irwin Inc. USA, 1974
3. Fred Luthans- Organizational Behavior, MCH Book Company, New York, 1989
4. Dr. Govind Ram Agrawal- Organizational Behavior in Nepal, M. K. Publishers and Distributors, Kathmandu.
5. Dr. Dev Raj Adhikari- Organizational Behavior- Buddha Academic Enterprises, Kathmandu.
MANAGEMENT ACCOUNTING
MANAGEMENT ACCOUNTING
AREA OF STUDY: CORE
BAC 233
Year: 2
Semester: 4
________________________________________
* Continuous
** Duration: 3 hours
Unit 1: Introduction L. H. 4
1. Nature, Scope, Objectives and Principles of Management Accounting
2. Relationship between Financial Accounting and Management Accounting
3. Relationship between Cost Accounting and Management Accounting
4. Advantages and Limitations of Management Accounting
Unit 2: Income Recognition, Measurements and Reporting L. H. 6
1. Absorption Costing: Concept, Methods and Limitations
2. Variable Costing: Concept Methods, Pros and Cons
3. Causes of Differences in Net Income under Two Methods
Unit 3: Cost Volume- Profit analysis L. H. 8
1. Introduction and Assumptions of CVP Analysis
2. Application of Cost-Volume Profit Analysis
3. Contribution Margin and Equation Approach to BEP
4. Safety Margin & Graphical Approach to BEP
5. Break Even Application and Cash Break Even Point
6. Step-Fixed Cost and BEP of the Multi Products Firm
Unit 4: Decision Regarding Alternative Choices L. H. 6
1. Introduction, Tactical Decision Making process
2. Types of Decision: Make of Buy, Special Order, Drop or Continue Sell or Further Process.
Unit 5: Capital Budgeting Decisions L. H. 10
1. Introduction and procedures of Capital Budgeting
2. Calculation of Cash Flow Stream
3. Calculation of Differential Incremental Net Cash Flow Stream
4. Calculation of Net Cash Outlay
5. Calculation of Depreciation and CFAT
6. Techniques for Evaluating Investment Proposals
Pay Back Period, Average Accounting Rate of Nature
Net Present Value Method, Internal Rate of Return
Unit 6: Budgets for Planning L. H. 8
1. Meaning of Budgeting and Budget, Purpose, Advantages and Limitations
2. Functional Classification of Budgets and their Preparation: Sales Budget, Production Budget, Purchase Budget, Production Cost Budget, Cash Budget.
Unit 7: Responsibility Accounting L. H. 6
1. Concept of Responsibility Accounting
2. Responsibility Centers: Cost Center, Revenue Center, Profit Center, Investment Center
3. Process of Responsibility Accounting
4. Role of Responsibility Accounting
5. New Concepts in Responsibility Accounting
Suggested Readings :
1. Horngren CT: Introduction to Management Accounting
2. Anthony and Reece: Management Accounting
3. Ray H. Garison: Managerial Accounting, Concept for Planning, Control & Decision Making 6th Edition Irwin, Boston
4. Khan, MY and Jain PK: Management Accounting
5. Shing, Yamesh Man: Ojha Khagendra & Acharya Chiranjibi Cost & Management Accounting
6. Dr. Gupta S. P. Management Accounting
7. Lynch & Williamson: Accounting for Management
AREA OF STUDY: CORE
BAC 233
Year: 2
Semester: 4
________________________________________
* Continuous
** Duration: 3 hours
Unit 1: Introduction L. H. 4
1. Nature, Scope, Objectives and Principles of Management Accounting
2. Relationship between Financial Accounting and Management Accounting
3. Relationship between Cost Accounting and Management Accounting
4. Advantages and Limitations of Management Accounting
Unit 2: Income Recognition, Measurements and Reporting L. H. 6
1. Absorption Costing: Concept, Methods and Limitations
2. Variable Costing: Concept Methods, Pros and Cons
3. Causes of Differences in Net Income under Two Methods
Unit 3: Cost Volume- Profit analysis L. H. 8
1. Introduction and Assumptions of CVP Analysis
2. Application of Cost-Volume Profit Analysis
3. Contribution Margin and Equation Approach to BEP
4. Safety Margin & Graphical Approach to BEP
5. Break Even Application and Cash Break Even Point
6. Step-Fixed Cost and BEP of the Multi Products Firm
Unit 4: Decision Regarding Alternative Choices L. H. 6
1. Introduction, Tactical Decision Making process
2. Types of Decision: Make of Buy, Special Order, Drop or Continue Sell or Further Process.
Unit 5: Capital Budgeting Decisions L. H. 10
1. Introduction and procedures of Capital Budgeting
2. Calculation of Cash Flow Stream
3. Calculation of Differential Incremental Net Cash Flow Stream
4. Calculation of Net Cash Outlay
5. Calculation of Depreciation and CFAT
6. Techniques for Evaluating Investment Proposals
Pay Back Period, Average Accounting Rate of Nature
Net Present Value Method, Internal Rate of Return
Unit 6: Budgets for Planning L. H. 8
1. Meaning of Budgeting and Budget, Purpose, Advantages and Limitations
2. Functional Classification of Budgets and their Preparation: Sales Budget, Production Budget, Purchase Budget, Production Cost Budget, Cash Budget.
Unit 7: Responsibility Accounting L. H. 6
1. Concept of Responsibility Accounting
2. Responsibility Centers: Cost Center, Revenue Center, Profit Center, Investment Center
3. Process of Responsibility Accounting
4. Role of Responsibility Accounting
5. New Concepts in Responsibility Accounting
Suggested Readings :
1. Horngren CT: Introduction to Management Accounting
2. Anthony and Reece: Management Accounting
3. Ray H. Garison: Managerial Accounting, Concept for Planning, Control & Decision Making 6th Edition Irwin, Boston
4. Khan, MY and Jain PK: Management Accounting
5. Shing, Yamesh Man: Ojha Khagendra & Acharya Chiranjibi Cost & Management Accounting
6. Dr. Gupta S. P. Management Accounting
7. Lynch & Williamson: Accounting for Management
FINANCIAL MANAGEMENT-II
FINANCIAL MANAGEMENT-II
AREA OF STUDY: CORE
BAP 481
Year: 2
Semester: 4
________________________________________
* Continuous
** Duration: 3 hours
Unit 1: Recap of Financial Management L. H. 4
1. Cost of Capital
2. Bond Valuations
3. Common Stock Valuations
Unit 2: Capital Budgeting & Cash Flow Principles L. H. 8
1. Project Classifications
2. Capital Budgeting Decision Rules:
Payback Period, Net Present Value, Internal Rate of Return, Modified Internal Rates of Returns, PI: Independent and Mutually Exclusive Projects.
3. Relevant Cash Flows and Cash Flow Estimation, Investment, Operating Cash Flows, Terminal Cash Flows.
4. Using Cash Flows to Evaluate Investment
a. Capital Budgeting and Optimum Replacement Timings
b. Capital Budgeting and Optimum Rationing
c. Capital Budgeting under Inflation
d. Capital Budgeting with Unequal Lives of Proposals
5. Approaches Dealing with Risk: Risk Adjustment Techniques and Capital Budgeting Refinements.
Unit 3: Short Term Financial Planning & Management L. H. 6
1. Concept of Working Capital, Working Capital Terminology, Concept of Zero Working Capital, Working Capital Cash Flow Cycle: Operating Cycle & Cash Conversion Cycle.
2. Current Asset Investment Policies: Maturity Matching Approach: Aggressive Approach, Conservative Approach
3. Current Assets Financing Policies: Aggressive, Moderate, Conservative
4. Choosing the overall Working Capital Policy
5. Sources of Short Term Financing, Features of Short Term Financing, the Cost of Trade Credit, Short Term Bank Loans, Compensating Balances, Line of Credit, Revolving Credit Cost of Bank Loans.
Unit 4: Cash & Marketable Securities L. H. 5
1. Cash Management: Motives for Holding Cash; Importance of Forecasting Cash Flow Cash Budget
2. Cash Flow Synchronization: Float; Concentration Banking & Lock-Box System
3. Setting the Target Cash Balance: Baumol Model; Miller-Orr Model
4. Cash Management Techniques
5. Types of Marketable Securities and Management: Treasury Bills, Commercial Paper, CD etc.
Unit 5: Receivable Management L. H. 6
1. Purposes of Receivables, Average Collection Period, Average Daily Sales, Average Investment in Receivable.
2. Aging Schedule, Payment Pattern Approach
3. Credit Policy: Credit Period and Standard, Collection Policy, Cash Discounts, Evaluating Proposed Changes in Credit Policy
Unit 6: Inventory Management L. H. 4
1. Concept, Need
2. Types and Calculation of Inventory Costs
3. Optimal Ordering Quantity: Economic Ordering Quantity Model
4. Safety Stock, Quantity Discounts and Comparisons with EOQ
5. Inventory Control Systems: Redline Method, Computerized Systems, Just in Time Systems.
Unit 7: Dividend Policy L. H. 5
1. Dividends & Capital Gains
2. Modigliani & Miller, Gordon & Linter, and Litzenberger & Ramaswamy Theories
3. Establishing a Dividend Policy & Dividend Payment
4. Information Content of Dividends
5. Stock Repurchase, Stock Dividends & Stock Splits
Unit 8: Lease Financing L. H. 5
1. Types of Lease
2. Tax Treatment of Leases
3. Possible Advantages of Leasing
4. Evaluating Financial Leases
5. Cash Flow of a Lease
6. Lease or Buy: Breakeven Lease Payment
Unit 9: Financial Derivatives L. H. 5
1. Types of Derivatives: Commodity & Financial
2. Introduction to Futures
3. Options Types and Markets
4. American & European Options: Payoff on a Call & Put Option
Suggested Readings
• Gitman, I, Lawrence, Principal of Managerial Finance, Harper Collins Publishers
• Van Home and Wachowicz, Fundamentals of Financial Management
• Ross, Westerfield, Jaffe, Corporate Finance
• Copeland & Weston, Financial Theory & Corporate Policy, Addison Wesley
• Pradhan, Financial Management, Buddha Academic Enterprises, Kathmandu, Nepal.
AREA OF STUDY: CORE
BAP 481
Year: 2
Semester: 4
________________________________________
* Continuous
** Duration: 3 hours
Unit 1: Recap of Financial Management L. H. 4
1. Cost of Capital
2. Bond Valuations
3. Common Stock Valuations
Unit 2: Capital Budgeting & Cash Flow Principles L. H. 8
1. Project Classifications
2. Capital Budgeting Decision Rules:
Payback Period, Net Present Value, Internal Rate of Return, Modified Internal Rates of Returns, PI: Independent and Mutually Exclusive Projects.
3. Relevant Cash Flows and Cash Flow Estimation, Investment, Operating Cash Flows, Terminal Cash Flows.
4. Using Cash Flows to Evaluate Investment
a. Capital Budgeting and Optimum Replacement Timings
b. Capital Budgeting and Optimum Rationing
c. Capital Budgeting under Inflation
d. Capital Budgeting with Unequal Lives of Proposals
5. Approaches Dealing with Risk: Risk Adjustment Techniques and Capital Budgeting Refinements.
Unit 3: Short Term Financial Planning & Management L. H. 6
1. Concept of Working Capital, Working Capital Terminology, Concept of Zero Working Capital, Working Capital Cash Flow Cycle: Operating Cycle & Cash Conversion Cycle.
2. Current Asset Investment Policies: Maturity Matching Approach: Aggressive Approach, Conservative Approach
3. Current Assets Financing Policies: Aggressive, Moderate, Conservative
4. Choosing the overall Working Capital Policy
5. Sources of Short Term Financing, Features of Short Term Financing, the Cost of Trade Credit, Short Term Bank Loans, Compensating Balances, Line of Credit, Revolving Credit Cost of Bank Loans.
Unit 4: Cash & Marketable Securities L. H. 5
1. Cash Management: Motives for Holding Cash; Importance of Forecasting Cash Flow Cash Budget
2. Cash Flow Synchronization: Float; Concentration Banking & Lock-Box System
3. Setting the Target Cash Balance: Baumol Model; Miller-Orr Model
4. Cash Management Techniques
5. Types of Marketable Securities and Management: Treasury Bills, Commercial Paper, CD etc.
Unit 5: Receivable Management L. H. 6
1. Purposes of Receivables, Average Collection Period, Average Daily Sales, Average Investment in Receivable.
2. Aging Schedule, Payment Pattern Approach
3. Credit Policy: Credit Period and Standard, Collection Policy, Cash Discounts, Evaluating Proposed Changes in Credit Policy
Unit 6: Inventory Management L. H. 4
1. Concept, Need
2. Types and Calculation of Inventory Costs
3. Optimal Ordering Quantity: Economic Ordering Quantity Model
4. Safety Stock, Quantity Discounts and Comparisons with EOQ
5. Inventory Control Systems: Redline Method, Computerized Systems, Just in Time Systems.
Unit 7: Dividend Policy L. H. 5
1. Dividends & Capital Gains
2. Modigliani & Miller, Gordon & Linter, and Litzenberger & Ramaswamy Theories
3. Establishing a Dividend Policy & Dividend Payment
4. Information Content of Dividends
5. Stock Repurchase, Stock Dividends & Stock Splits
Unit 8: Lease Financing L. H. 5
1. Types of Lease
2. Tax Treatment of Leases
3. Possible Advantages of Leasing
4. Evaluating Financial Leases
5. Cash Flow of a Lease
6. Lease or Buy: Breakeven Lease Payment
Unit 9: Financial Derivatives L. H. 5
1. Types of Derivatives: Commodity & Financial
2. Introduction to Futures
3. Options Types and Markets
4. American & European Options: Payoff on a Call & Put Option
Suggested Readings
• Gitman, I, Lawrence, Principal of Managerial Finance, Harper Collins Publishers
• Van Home and Wachowicz, Fundamentals of Financial Management
• Ross, Westerfield, Jaffe, Corporate Finance
• Copeland & Weston, Financial Theory & Corporate Policy, Addison Wesley
• Pradhan, Financial Management, Buddha Academic Enterprises, Kathmandu, Nepal.
BUSINESS ENVIRONMENT
BUSINESS ENVIRONMENT
AREA OF STUDY: CORE
BAC 232
Year: 2
Semester: 4
________________________________________
* Continuous
** Duration: 3 hours
Objectives
The course aims to provide the student with the knowledge of different facets of external business environment that are necessary for the survival of a business firm in the contemporary business world. It also aims to develop capacity and skill in the students of analyzing, synthesizing and evaluating these facets and applying them in the formulation of business policies and strategies, particularly in the context of Nepal.
Unit 1: Introduction L. H. 8
Concept, relationships between business system and its environment. Facets of business environment, importance. Environmental analysis: process and techniques, relationship between business environment and strategic management of a business.
Unit 2: Political- Legal Environment L. H. 8
Meaning, impact of political environment on business structure of Nepalese political system. Political risks: factors, techniques and procedures of analysis, interrelationships between politics, government and business, main provisions and features of business related legislations and policies in Nepal.
Unit 3: Social- Cultural Environment L. H. 8
Concept and Components, Impact of socio-cultural Environment to business, Analysis of components of Nepalese socio-cultural environment: attitudes, values and beliefs, religion, language, education, social institutions, class structure and business culture.
Unit 4: Social Responsibility of Business L. H. 7
Social responsibility of business: concept, approaches, strategies and areas. Corporate accountability, Social audit: concept, models and procedure, consumerism.
Unit 5: Technological Environment L. H. 4
Business and Technology, Assessment of Technology policy of HMG/Nepal, Status of industrial and information technology in Nepal.
Unit 6: Economic Environment L. H. 6
Economic System: types and feature. Dimensions of economy: concept, components and status.
Unit 7: International and Regional Environment L. H. 7
Concept of LPG (liberation, privatization and globalization) World Trade Organization (WTO): Concept and its impact on Nepalese economy, Impact of bilateral trade agreements including Most Favored Nation (MFN) approach in trade. Approach of regional agreements in trade: SAPTA, SAFTA and BIMSTEC and Nepal.
Suggested Readings:
1. Agrawal, G. R. (2002) Dynamics of Business Environment in Nepal, Kathmandu: M. K. Publishers and Distributors.
2. Aswathappa, K (1999) Business Environment for Strategic Management, Bombay: Himalaya Publishing House.
3. Jauch, L. R. and William F. Glueck (1988) Business Policy and Strategic Management, New Delhi: McGraw-Hill International Edition.
4. Pant, P. R. (2003) Business Environment in Nepal Kathmandu: Buddha Academic, Publishers and Distributors Pvt. Ltd.
5. Cherunilam, Fracis (1995), Business Environment Bombay: Himalaya Publishing House.
6. Khatiwada, Yuba Raj. (1999) Globalisation, Regional Cooperation and National Priorities: Nepal's Foreign Policies, Issues and Options. Kathmandu: Institute of Foreign Affairs.
7. Lohani, M. P. (ed) Social Science in Nepal: Infrastructure and Development. Kathmandu: Institute of Social Science, T. U.
8. Micheal V. P. (2000) Business Policy and Environment. New Delhi: S. Chand and Company Ltd.
9. Regmi, Rishikeshab R. (1999) Dimensions of Nepali Society and Culture. Kathmandu: T. U.
10. Shrestha Ram P. (2001) Legal Environment of Business. Kathmandu: Shukunda Prakashan
11. Sundaram, A. K. and J. Stewart Black (1997) The International Business Environment: Text and Cases. New Delhi; Prentice Hall of India
• Recent Publications of Business Related Journals of International Level. Related Publications of CBS. HMG/N's
• Related Plans Policies. Laws and Regulations of HMG/N.
AREA OF STUDY: CORE
BAC 232
Year: 2
Semester: 4
________________________________________
* Continuous
** Duration: 3 hours
Objectives
The course aims to provide the student with the knowledge of different facets of external business environment that are necessary for the survival of a business firm in the contemporary business world. It also aims to develop capacity and skill in the students of analyzing, synthesizing and evaluating these facets and applying them in the formulation of business policies and strategies, particularly in the context of Nepal.
Unit 1: Introduction L. H. 8
Concept, relationships between business system and its environment. Facets of business environment, importance. Environmental analysis: process and techniques, relationship between business environment and strategic management of a business.
Unit 2: Political- Legal Environment L. H. 8
Meaning, impact of political environment on business structure of Nepalese political system. Political risks: factors, techniques and procedures of analysis, interrelationships between politics, government and business, main provisions and features of business related legislations and policies in Nepal.
Unit 3: Social- Cultural Environment L. H. 8
Concept and Components, Impact of socio-cultural Environment to business, Analysis of components of Nepalese socio-cultural environment: attitudes, values and beliefs, religion, language, education, social institutions, class structure and business culture.
Unit 4: Social Responsibility of Business L. H. 7
Social responsibility of business: concept, approaches, strategies and areas. Corporate accountability, Social audit: concept, models and procedure, consumerism.
Unit 5: Technological Environment L. H. 4
Business and Technology, Assessment of Technology policy of HMG/Nepal, Status of industrial and information technology in Nepal.
Unit 6: Economic Environment L. H. 6
Economic System: types and feature. Dimensions of economy: concept, components and status.
Unit 7: International and Regional Environment L. H. 7
Concept of LPG (liberation, privatization and globalization) World Trade Organization (WTO): Concept and its impact on Nepalese economy, Impact of bilateral trade agreements including Most Favored Nation (MFN) approach in trade. Approach of regional agreements in trade: SAPTA, SAFTA and BIMSTEC and Nepal.
Suggested Readings:
1. Agrawal, G. R. (2002) Dynamics of Business Environment in Nepal, Kathmandu: M. K. Publishers and Distributors.
2. Aswathappa, K (1999) Business Environment for Strategic Management, Bombay: Himalaya Publishing House.
3. Jauch, L. R. and William F. Glueck (1988) Business Policy and Strategic Management, New Delhi: McGraw-Hill International Edition.
4. Pant, P. R. (2003) Business Environment in Nepal Kathmandu: Buddha Academic, Publishers and Distributors Pvt. Ltd.
5. Cherunilam, Fracis (1995), Business Environment Bombay: Himalaya Publishing House.
6. Khatiwada, Yuba Raj. (1999) Globalisation, Regional Cooperation and National Priorities: Nepal's Foreign Policies, Issues and Options. Kathmandu: Institute of Foreign Affairs.
7. Lohani, M. P. (ed) Social Science in Nepal: Infrastructure and Development. Kathmandu: Institute of Social Science, T. U.
8. Micheal V. P. (2000) Business Policy and Environment. New Delhi: S. Chand and Company Ltd.
9. Regmi, Rishikeshab R. (1999) Dimensions of Nepali Society and Culture. Kathmandu: T. U.
10. Shrestha Ram P. (2001) Legal Environment of Business. Kathmandu: Shukunda Prakashan
11. Sundaram, A. K. and J. Stewart Black (1997) The International Business Environment: Text and Cases. New Delhi; Prentice Hall of India
• Recent Publications of Business Related Journals of International Level. Related Publications of CBS. HMG/N's
• Related Plans Policies. Laws and Regulations of HMG/N.
QUANTITATIVE ANALYSIS
QUANTITATIVE ANALYSIS
AREA OF STUDY: CORE
BBA-212
Year: 2
Semester: 3
________________________________________
* Continuous
** Duration: 3 hours
Objectives:
To acquaint students with the basic concepts of quantitative tools to solve simple business problems (Quantitative Problems) and to provide the basic knowledge for advanced study of quantitative methods of solving managerial problems.
Contents
Unit 1: Introduction L. H. 1
Introduction of Quantitative techniques. The significance of Quantitative techniques in modern business world.
Unit 2: General Liner Programming Models (Graphical Methods) L.H. 12
Historical development of Linear Programming. Characteristic of Linear Programming models. Formulation of Linear Programming Models. General Linear Programming Techniques (Graphical vs simplex). Use of graphical methods to solve general linear programming problems. Steps of graphical method. Multiple solution, infeasible solution, unbounded solution.
Unit 3: Transportation and Assignment L.H. 13
General vs Special Purpose Linear Programme techniques, Mathematical formulation of transportation problem Initial solution techniques, improved solution of transportation problem (Using MODI method and Stepping stone method). Unbalanced transportation problem, Degeneracy in Transportation model, Assignment problem, Mathematical formulation of assignment problem, Iteration General steps of Assignment method.
Unit 4: Statistical decision and Game theory L. H. 8
Decision Environments, General steps of decision making process, Decision making under risk, Expected monetary value, and Expected opportunity loss criteria, Decision making under uncertainty: Maxima criteria, Minima criteria, Regret value criterion, Criterion of Realism (Hurwicz), Laplace criterion. Salvage value in decision making process, Marginal analysis. Expected profit with perfect information. Introduction to Game theory, optimal solution of two person zero-sum game (pure strategy).
Unit 5: Statistical Quality Control L. H. 5
Advantages and limitations of Statistical Quality Control. Acceptance of sampling. Control charts: X-chart, R-chart, Control charts by attributes: P-chart, Acceptance sampling plans and OC curve
Unit 6: Risk & Return L. H. 9
Introduction to Network models. Basic difference between PERT (Programme Evaluation and Review Technique) and CPM (Critical Path Method) PERT/CPM components: Events, Activities, Dummies, Critical path and critical activities. Calculation of activity contd times (ES, LS, EF, LF and Stock times). Use of probabilities to evaluate project completion time. Time and Cost trade off by crashing a project.
Suggested Readings
1. Kirkpatrick, Quantitative Approaches to Management
2. J. K. Sharma Quantitative Techniques for Managerial Decisions
3. Kothari, Quantitative Techniques
4. Sunity Shrestha, Production and Operations Management
AREA OF STUDY: CORE
BBA-212
Year: 2
Semester: 3
________________________________________
* Continuous
** Duration: 3 hours
Objectives:
To acquaint students with the basic concepts of quantitative tools to solve simple business problems (Quantitative Problems) and to provide the basic knowledge for advanced study of quantitative methods of solving managerial problems.
Contents
Unit 1: Introduction L. H. 1
Introduction of Quantitative techniques. The significance of Quantitative techniques in modern business world.
Unit 2: General Liner Programming Models (Graphical Methods) L.H. 12
Historical development of Linear Programming. Characteristic of Linear Programming models. Formulation of Linear Programming Models. General Linear Programming Techniques (Graphical vs simplex). Use of graphical methods to solve general linear programming problems. Steps of graphical method. Multiple solution, infeasible solution, unbounded solution.
Unit 3: Transportation and Assignment L.H. 13
General vs Special Purpose Linear Programme techniques, Mathematical formulation of transportation problem Initial solution techniques, improved solution of transportation problem (Using MODI method and Stepping stone method). Unbalanced transportation problem, Degeneracy in Transportation model, Assignment problem, Mathematical formulation of assignment problem, Iteration General steps of Assignment method.
Unit 4: Statistical decision and Game theory L. H. 8
Decision Environments, General steps of decision making process, Decision making under risk, Expected monetary value, and Expected opportunity loss criteria, Decision making under uncertainty: Maxima criteria, Minima criteria, Regret value criterion, Criterion of Realism (Hurwicz), Laplace criterion. Salvage value in decision making process, Marginal analysis. Expected profit with perfect information. Introduction to Game theory, optimal solution of two person zero-sum game (pure strategy).
Unit 5: Statistical Quality Control L. H. 5
Advantages and limitations of Statistical Quality Control. Acceptance of sampling. Control charts: X-chart, R-chart, Control charts by attributes: P-chart, Acceptance sampling plans and OC curve
Unit 6: Risk & Return L. H. 9
Introduction to Network models. Basic difference between PERT (Programme Evaluation and Review Technique) and CPM (Critical Path Method) PERT/CPM components: Events, Activities, Dummies, Critical path and critical activities. Calculation of activity contd times (ES, LS, EF, LF and Stock times). Use of probabilities to evaluate project completion time. Time and Cost trade off by crashing a project.
Suggested Readings
1. Kirkpatrick, Quantitative Approaches to Management
2. J. K. Sharma Quantitative Techniques for Managerial Decisions
3. Kothari, Quantitative Techniques
4. Sunity Shrestha, Production and Operations Management
MARKETING MANAGEMENT-II
MARKETING MANAGEMENT-II
AREA OF STUDY:
BBA-210
Year: 2
Semester: 3
________________________________________
* Continuous
** Duration: 3 hours
Objectives:
The basic objective of this course is to developed the knowledge and skills of the students analyzing issues concerning major decision making in different area of marketing.
Unit 1: Marketing Information and Research L. H. 5
Need for information development, information what is marketing research? The marketing research process, need for marketing research, characteristics of a good marketing research.
Unit 2: Market Oriented Strategic Planning L. H. 4
Corporate strategic planning, SBU's Business mission, SWOT analysis, Goal formulation, Strategy formulation, Program formulation Implementation and control.
Unit 3: Differentiating and Positioning L. H. 5
Product differentiating, Personnel differentiating, Channel differentiating, Image differentiating, Developing Positioning Strategies, Communicating the positioning strategy.
Unit 4: Product Management L. H. 4
Product line decisions, Product Mix Decisions, Brand Decisions, Packing and Labeling Decisions, Product Life Cycle Strategies.
Unit 5: Promotion Management L. H. 4
Communication objectives, selecting the communication channel, Designing the massage, Selecting the promotion mix, Total promotion budget.
Unit 6: Place Management L. H. 4
Channel Design Decision, Channel Management Decision, Channel Dynamics, Channel co-operative, Channel Conflict, and Channel Competition.
Unit 7: Price Management L. H. 4
New Product Pricing Strategy, Product Mix Pricing Strategy, Responding to Price Changes.
Unit 8: Retailing and Wholesaling L. H. 4
Type of retailers, Retailer Marketing Decisions (Price, Product place and Promotion decisions) Types of Wholesalers, Wholesalers marketing decisions, (marketing mix decisions)
Unit 9: Advertising and Sales Promotion L. H. 5
Nature of advertising, Scope of advertising, Advertising objectives, Advertising budget, Advertising message, Media decisions, Advertising effectiveness, Purpose of sales promotion, Sales promotion decision, Developing sales promotion program.
Unit 10: Personal Selling L. H. 4
Personal selling process, Sales force objectives, Sales force strategy, Sales force structure, Sale force size, Sales force competition, Motivating the Sales force.
Unit 11: Organizing, Implementation and Controlling Marketing Plants L. H. 5
Organizing the marketing department, Company wide marketing orientation strategies, organizing for implementation, Annual plan control, Efficiency control, Strategic control.
Suggested Readings:
1. Basic Marketing, E. Jerome Mc Carthy, William, D. Perreault.
2. Fundamentals of Marketing: William J. Stanton, Micheal J. Eizel Bruce J. Walker.
3. Principle of Marketing: Kotler, Philip and Armstrong
4. Consumer Protection and Satisfaction by Gulson, S. S.
5. Marketing Decisions, Koirala, Kundan D.
6. Marketing Management in Nepal, Dr. G. R. Agrawal.
AREA OF STUDY:
BBA-210
Year: 2
Semester: 3
________________________________________
* Continuous
** Duration: 3 hours
Objectives:
The basic objective of this course is to developed the knowledge and skills of the students analyzing issues concerning major decision making in different area of marketing.
Unit 1: Marketing Information and Research L. H. 5
Need for information development, information what is marketing research? The marketing research process, need for marketing research, characteristics of a good marketing research.
Unit 2: Market Oriented Strategic Planning L. H. 4
Corporate strategic planning, SBU's Business mission, SWOT analysis, Goal formulation, Strategy formulation, Program formulation Implementation and control.
Unit 3: Differentiating and Positioning L. H. 5
Product differentiating, Personnel differentiating, Channel differentiating, Image differentiating, Developing Positioning Strategies, Communicating the positioning strategy.
Unit 4: Product Management L. H. 4
Product line decisions, Product Mix Decisions, Brand Decisions, Packing and Labeling Decisions, Product Life Cycle Strategies.
Unit 5: Promotion Management L. H. 4
Communication objectives, selecting the communication channel, Designing the massage, Selecting the promotion mix, Total promotion budget.
Unit 6: Place Management L. H. 4
Channel Design Decision, Channel Management Decision, Channel Dynamics, Channel co-operative, Channel Conflict, and Channel Competition.
Unit 7: Price Management L. H. 4
New Product Pricing Strategy, Product Mix Pricing Strategy, Responding to Price Changes.
Unit 8: Retailing and Wholesaling L. H. 4
Type of retailers, Retailer Marketing Decisions (Price, Product place and Promotion decisions) Types of Wholesalers, Wholesalers marketing decisions, (marketing mix decisions)
Unit 9: Advertising and Sales Promotion L. H. 5
Nature of advertising, Scope of advertising, Advertising objectives, Advertising budget, Advertising message, Media decisions, Advertising effectiveness, Purpose of sales promotion, Sales promotion decision, Developing sales promotion program.
Unit 10: Personal Selling L. H. 4
Personal selling process, Sales force objectives, Sales force strategy, Sales force structure, Sale force size, Sales force competition, Motivating the Sales force.
Unit 11: Organizing, Implementation and Controlling Marketing Plants L. H. 5
Organizing the marketing department, Company wide marketing orientation strategies, organizing for implementation, Annual plan control, Efficiency control, Strategic control.
Suggested Readings:
1. Basic Marketing, E. Jerome Mc Carthy, William, D. Perreault.
2. Fundamentals of Marketing: William J. Stanton, Micheal J. Eizel Bruce J. Walker.
3. Principle of Marketing: Kotler, Philip and Armstrong
4. Consumer Protection and Satisfaction by Gulson, S. S.
5. Marketing Decisions, Koirala, Kundan D.
6. Marketing Management in Nepal, Dr. G. R. Agrawal.
MACRO ECONOMICS
MACRO ECONOMICS
AREA OF STUDY: FOUNDATION
BBA-211
Year: 2
Semester: 3
________________________________________
* Continuous
** Duration: 3 hours
Objectives:
The students shall be able to comprehend concepts, types, importance etc of macroeconomics. They shall study national income. Keynesian Economic Theory along with the concepts & components of inflation, monetary policy and trade cycle in this course.
Contents
Unit 1: Macroeconomics L. H. 4
Concept, Types, Importance and Limitations
Unit 2: National Income L. H. 5
Concepts, Measurement, Difficulties in Measurement, Importance, Accounting Concepts.
Unit 3: Classical Theory of Output and Employment L. H. 6
Says Law of Market, Assumption; Classical Theory of Output and Employment Limitations.
Unit 4: Keynesian Economic Theory L. H. 17
Keynesian Theory of Employment, Consumption Function: Short-run & Long run; Marginal Propensity to Consume (MPC), Average Propensity to Consume (APC) Concept of Investment; Autonomous & Induced; Investment Function; Concept, Types, Measures to Raise Investment, Saving Function; Paradox of Thrift, Concept, Determinants, Simple Investment Multiplier; Concept, Importance and Leakages.
Unit 5: Inflation L. H. 8
Concept, Types, Causes, Effects, Remedies, Inflationary Gap, Concept of Deflation and Stagflation.
Unit 6: Monetary L. H. 5
Concept, Objectives, Instruments (Qualitative and Quantitative) Role of Monetary Policy in Developing countries.
Unit 7: Trade Cycle L. H. 3
Concept, Phases, Features
Suggested Readings:
1. Jhingan, M. L. Macro Economic Theory, Konark Publisher Ltd. Delhi
2. Ahuja, H. L., Advanced Economic Theory, S. Chand and Company, New Delhi.
3. Dwivedi, D. N., Principles of Economics, Vikash Publishing House, New Delhi.
4. Joshi, Shyam, Micro & Macro Economics Analysis, Taleju Prakashan, Kathmandu.
5. Shapiro, E., Macro Economic Analysis, New Delhi.
6. Vaish, M. C., Macro Economic Theory, Wishwa Prakashan, New Delhi.
7. Kulkarni, K. G. Modern Monetary Theory, Macmillan India Ltd.
8. Mithani, D. M., Monetary Theory
AREA OF STUDY: FOUNDATION
BBA-211
Year: 2
Semester: 3
________________________________________
* Continuous
** Duration: 3 hours
Objectives:
The students shall be able to comprehend concepts, types, importance etc of macroeconomics. They shall study national income. Keynesian Economic Theory along with the concepts & components of inflation, monetary policy and trade cycle in this course.
Contents
Unit 1: Macroeconomics L. H. 4
Concept, Types, Importance and Limitations
Unit 2: National Income L. H. 5
Concepts, Measurement, Difficulties in Measurement, Importance, Accounting Concepts.
Unit 3: Classical Theory of Output and Employment L. H. 6
Says Law of Market, Assumption; Classical Theory of Output and Employment Limitations.
Unit 4: Keynesian Economic Theory L. H. 17
Keynesian Theory of Employment, Consumption Function: Short-run & Long run; Marginal Propensity to Consume (MPC), Average Propensity to Consume (APC) Concept of Investment; Autonomous & Induced; Investment Function; Concept, Types, Measures to Raise Investment, Saving Function; Paradox of Thrift, Concept, Determinants, Simple Investment Multiplier; Concept, Importance and Leakages.
Unit 5: Inflation L. H. 8
Concept, Types, Causes, Effects, Remedies, Inflationary Gap, Concept of Deflation and Stagflation.
Unit 6: Monetary L. H. 5
Concept, Objectives, Instruments (Qualitative and Quantitative) Role of Monetary Policy in Developing countries.
Unit 7: Trade Cycle L. H. 3
Concept, Phases, Features
Suggested Readings:
1. Jhingan, M. L. Macro Economic Theory, Konark Publisher Ltd. Delhi
2. Ahuja, H. L., Advanced Economic Theory, S. Chand and Company, New Delhi.
3. Dwivedi, D. N., Principles of Economics, Vikash Publishing House, New Delhi.
4. Joshi, Shyam, Micro & Macro Economics Analysis, Taleju Prakashan, Kathmandu.
5. Shapiro, E., Macro Economic Analysis, New Delhi.
6. Vaish, M. C., Macro Economic Theory, Wishwa Prakashan, New Delhi.
7. Kulkarni, K. G. Modern Monetary Theory, Macmillan India Ltd.
8. Mithani, D. M., Monetary Theory
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